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Orange Shorts

Maybe

Search demand grew +139.5% this quarter. But buyers convert on only 0.8% of searches, so Orange Shorts is a Maybe.

Flapen Score
58
58 / 100
Top 8% of 16,930 Clothing, Shoes & Jewelry niches · +13 vs the category median of 45
Market size
$96K/yr651K searches / yr
90-day growth
+139.5%search demand this quarter
Competition
27%top-5 click share · 44 brands · 49 sellers

Flapen Score

Orange Shorts against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Orange Shorts is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Orange Shorts market on Amazon at a glance

Shoppers on Amazon United States searched for Orange Shorts 651K times last year and spent an estimated $96K. The top 5 brands take 48% of clicks. Demand peaks in Jun–Sep–Oct. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 651K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +139.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $96K a year.

Searches, last 12 months
651K
Growth, 90 days vs prior 90
+139.5%
Conversion, latest week
0.8%
Market size, estimated
$96Ka year
Peak month
October21.5× the quietest month
Top search term
orange shorts225K searches a year

02 · Price

A sale here is worth $18.93.

Listings sell for $18.93 on average, from $6.74 to $34.08. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $18.93 that is $0 to $2K a year per listing.

Average price
$18.93inside the $15 to $100 sweet spot
Price range
$6.74–$34.08
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
8.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #449 within Active Shorts. It carries 3,636 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
1.8%
Average rank
#449in Active Shorts
Average rating
4.37 starsAmazon United States average 4.42 stars
Average reviews
3,636per listing
Listings tracked
84

04 · Newcomers

6 of last year's 23 launches cleared the first-year sales bar.

23 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
23
Successful launches
6Amazon's first-year sales bar
Average brand age
33 months

Products

Top Orange Shorts products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

44 falling

Sellers

49

Top-5 brand share

48%

Top 20: 85%

Top-5 click share

27%

Top 20: 55%

Open market

48%

  • Brand 118%
  • Brand 211%
  • Brand 38%
  • Brand 47%
  • Brand 55%
  • Brand 64%

Demand

Orange Shorts search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Sep, Oct · busiest ÷ quietest = 21.5×

Search terms

Top Orange Shorts search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • orange shorts225K/yr
  • orange shorts women148K/yr
  • orange biker shorts47K/yr
  • orange athletic shorts24K/yr
  • orange running shorts20K/yr
  • womens orange shorts25K/yr
  • orange workout shorts19K/yr
  • neon orange shorts14K/yr
  • orange athletic shorts women12K/yr
  • orange shorts for women13K/yr

Reviews and returns

What reviews say buyers love and hate about Orange Shorts

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Size-Overall”
37%of negative reviews mention “Size-Overall”
8.6%of orders come back
“Too small”
A buyer, on “Size-Overall”37% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Orange Shorts questions

Answered from the same tracked data.