Is orange shirt boys profitable to sell on Amazon United States?

The niche generates $70K/yr across 81 tracked products. 0 of 18 products launched in the last 360 days are still selling. 90-day search growth is +17.5%. Flapen's verdict: Skip it (43/100).

How competitive is the orange shirt boys niche?

22 brands and 89 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 80% of demand.

What do buyers complain about in orange shirt boys?

Top complaints mined from reviews: Size-Overall, Product Condition, Thickness. The return rate is 6.8% — above our launch gate.

When does demand for orange shirt boys peak?

Demand peaks in Sep–Oct; the busiest month runs 17.6× the quietest.

What does it cost to enter the orange shirt boys niche?

Listings span $7.49–$45.13; the average listing price is $15.49 (sweet spot $15–$100). The average incumbent carries 1,338 reviews — the moat a new listing must climb.

orange shirt boys

Skip it

Weak search conversion (0.7%) — this niche doesn't clear our bar today.

Competition

Great24%

top-5 click share — an open shelf

Price range

Great$7.49–$45.13

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$15.49

avg listing price — sweet spot $15–$100

Review moat

Good1,338.33

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+17.5%

90-day search growth — must beat 0% to launch

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Returns

Bad6.8%

return rate — above 5% kills the launch gate

Market size

Bad$70K

$70K/yr · 641K searches

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Signals High Returns

According to Flapen's Amazon United States niche tracking, orange shirt boys is a $70K/yr Amazon United States market (641K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 43/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

orange shirt boys market data

Units sold / yr: 6K–8K; avg 0–100/product
Revenue / yr: $93K–$124K; units × avg price
Conversion rate: 0.7%
Avg BSR: #79
Page quality: 0%
Prime: 100%
Sponsored: 68%
Out of stock: 5.6%
Avg brand age: 36 months
Avg seller age: 123 days

Competition & brand share

Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.

Brands

22 rising

Sellers

Top-5 brand share

80%

Top 20: 99%

Top-5 click share

24%

Top 20: 51%

Open market

18%

Under Armour58%
PATPAT11%
QBK5%
Haloumoning4%
Nautica2%
Guicizi2%
Open — no brand owns it (16 brands, 18%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +17.5% search growth over the last 90 days.

Peak months: Sep, Oct · busiest ÷ quietest = 17.6×

Open Trend

Top orange shirt boys search terms

boys under armour137K/yr +6.8%0.2% conv.
under armour boys157K/yr -11.4%0.3% conv.
under armour kids56K/yr +52.6%0.1% conv.
boys orange shirt49K/yr +55.0%1.7% conv.
orange shirt boys46K/yr +52.3%1.9% conv.
youth under armour shirts25K/yr +20.5%0.6% conv.
under armour toddler boys16K/yr -21.5%0.0% conv.
kids under armour shirts14K/yr +49.4%0.4% conv.
orange boys shirt14K/yr +38.5%2.0% conv.
kids under armour20K/yr -3.5%0.2% conv.

All search terms

Top orange shirt boys products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

PATPAT Boys Neon Shirt Size 13-14 Years Orange Dry Fit Athletic UPF 50+ T Shirts Youth Short Sleeve Rash Guard Performance Tops Moisture Wicking Quick Dry Sports Undershirt

PATPAT$8.144.6★91 rev

Under Armour Boys Tech Hybrid Print Short Sleeve T Shirt (844) Orange Base / / Washed Navy Medium

Under Armour$14.734.8★928 rev

Under Armour Boys Short Sleeve Elite T-Shirt Lightweight & Breathable Relaxed Fit Blaze Orange 6

Under Armour$10.614.8★1,905 rev

QBK 2T to Youth Neon Shirt Kids UPF 50+ Dry Fit Athletic Short Sleeve Rash Guard T Shirts for Boys Girls Sports Undershirt (Orange L)

QBK$12.354.6★1,790 rev

Under Armour Boys Short Sleeve Elite T-Shirt Lightweight & Breathable Relaxed Fit Ultra Blue 5

Under Armour$10.484.8★1,905 rev

Newest

by launch date

Haloumoning Boys Athletic Short Sleeve T Shirts Kids Quick Dry Sports Performance Tees Tops 5-14 Years Orange

Haloumoning$8.4646 rev

4mo ago

Haloumoning Boys Athletic Short Sleeve T Shirts Kids Crewneck Quick Dry Performance Sports Tops Tees 5-14 Years Orange

Haloumoning$8.1542 rev

6mo ago

BreezeCove Boys Short Sleeve T-Shirt Kids Cotton Tees Crewneck Tops Basic Shirts 3-14 Years Orange

BreezeCove$9.1790 rev

6mo ago

Under Armour Boys 2-Piece Short Sleeve T-Shirt and Shorts Set Outdoor Collection Flag White 7

Under Armour$27.55230 rev

7mo ago

PATPAT Boys Neon Shirt Size 13-14 Years Orange Dry Fit Athletic UPF 50+ T Shirts Youth Short Sleeve Rash Guard Performance Tops Moisture Wicking Quick Dry Sports Undershirt

PATPAT$8.1491 rev

8mo ago

What buyers say about orange shirt boys

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall28%

“Fits great”

Quality-Overall15%

“High quality for low price”

Comfort-Overall8%

“They're so comfortable”

Color7%

“Nice color”

Material Quality6%

“The material is soft and breathable, making them great for sports or everyday wear”

Weight Light3%

“These Under Armour shorts are lightweight”

Advertised Vs Actual Product3%

“The description fits the product”

Value For Money2%

“As described and great value”

Soft Feel2%

“So soft”

Shrinkage Resistance2%

“They don't shrink like most clothing materials”

What buyers complain about

Size-Overall40%

“Size runs small”

Product Condition7%

“Received an obviously used pair of shoes, with dirt on the soles and no tags”

Thickness7%

“Thin material”

Quality-Overall4%

“Do not buy these shirts are ok in quality”

Material Quality4%

“Bought this expecting the typical Under Armour moisture-wicking performance fabric and it's not that at all”

Advertised Vs Actual Product4%

“not as shown”

Transparency4%

“Shirt is kind of see through”

Exercise/Sports Suitability4%

“if you're buying it for sports, workouts, or anything active expecting that dry, lightweight UA feel, you're going to be disappointed like I was”

Arm Fit2%

“Too small both the arm length”

Ease Of Use2%

“My son finds it hard to put on the shoes”

Top return reasons

Size-Overall65%

Length6%

Material Quality4%

Feet Fit3%

Advertised Vs Actual Product3%

Color2%

Chest Fit2%

Thin2%

Waist Fit2%

Transparency1%

Common questions

Is orange shirt boys profitable to sell on Amazon United States?: The niche generates $70K/yr across 81 tracked products. 0 of 18 products launched in the last 360 days are still selling. 90-day search growth is +17.5%. Flapen's verdict: Skip it (43/100).
How competitive is the orange shirt boys niche?: 22 brands and 89 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 80% of demand.
What do buyers complain about in orange shirt boys?: Top complaints mined from reviews: Size-Overall, Product Condition, Thickness. The return rate is 6.8% — above our launch gate.
When does demand for orange shirt boys peak?: Demand peaks in Sep–Oct; the busiest month runs 17.6× the quietest.
What does it cost to enter the orange shirt boys niche?: Listings span $7.49–$45.13; the average listing price is $15.49 (sweet spot $15–$100). The average incumbent carries 1,338 reviews — the moat a new listing must climb.