Is orange hoodie profitable to sell on Amazon United States?

The niche generates $108K/yr across 97 tracked products. 0 of 15 products launched in the last 360 days are still selling. 90-day search growth is -56.2%. Flapen's verdict: Skip it (45/100).

How competitive is the orange hoodie niche?

50 brands and 94 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 39% of demand.

What do buyers complain about in orange hoodie?

Top complaints mined from reviews: Size-Overall, Pilling/Linting, Product Condition. The return rate is 7.2% — above our launch gate.

When does demand for orange hoodie peak?

Demand peaks in Oct–Nov; the busiest month runs 16.5× the quietest.

What does it cost to enter the orange hoodie niche?

Listings span $7.65–$64.93; the average listing price is $20.78 (sweet spot $15–$100). The average incumbent carries 14,501 reviews — the moat a new listing must climb.

orange hoodie

Skip it

Soft demand (-56.2% this quarter) — this niche doesn't clear our bar today.

Brand share

Incredible39%

top-5 brand share — no brand owns this niche

Competition

Great22%

top-5 click share — an open shelf

Avg price

Great$20.78

avg listing price — sweet spot $15–$100

Price range

Great$7.65–$64.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$108K

$108K/yr · 582K searches

Review moat

Bad14,501.24

avg incumbent reviews — the moat a new listing must climb

Returns

Bad7.2%

return rate — above 5% kills the launch gate

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Growth

Bad-56.2%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand High Returns

According to Flapen's Amazon United States niche tracking, orange hoodie is a $108K/yr Amazon United States market (582K searches/yr). The top 5 brands hold 39% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 45/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

orange hoodie market data

Units sold / yr: 8K–10K; avg 100–250/product
Revenue / yr: $166K–$208K; units × avg price
Conversion rate: 0.9%
Avg BSR: #735
Page quality: 0%
Prime: 97%
Sponsored: 88%
Out of stock: 3.1%
Avg brand age: 36 months
Avg seller age: 152 days

Competition & brand share

Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.

Brands

50 rising

Sellers

Top-5 brand share

39%

Top 20: 78%

Top-5 click share

22%

Top 20: 50%

Open market

57%

Hanes12%
Fruit of the Loom10%
YiShiJie6%
Amazon Essentials5%
Gildan5%
MAGCOMSEN5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -56.2% search growth over the last 90 days.

Peak months: Oct, Nov · busiest ÷ quietest = 16.5×

Open Trend

Top orange hoodie search terms

orange hoodie185K/yr -49.3%0.9% conv.
orange sweatshirt141K/yr -56.2%0.8% conv.
orange hoodie men57K/yr -60.5%1.1% conv.
orange hoodie for women46K/yr -55.8%0.7% conv.
orange hoodie women13K/yr -40.8%0.5% conv.
burnt orange hoodie12K/yr -54.2%0.3% conv.
mens orange hoodie14K/yr -65.5%0.8% conv.
safety orange hoodie11K/yr -57.7%1.3% conv.
orange sweatshirt men12K/yr -61.9%1.1% conv.
blaze orange hoodie26K/yr -68.4%0.7% conv.

All search terms

Top orange hoodie products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Hanes Mens Pullover EcoSmart Hooded Sweatshirt Safety Orange X-Large

Hanes$14.124.5★170,514 rev

Boladeci Sun Hoodie Mens Fishing Hoodies SPF Shirts Swim Shirt UV Protection Clothing Long Sleeve Summer Rash Guard UV Shirts Orange L

Boladeci$12.374.7★1,562 rev

Fruit of the Loom Unisex Adult EverSoft Fleece Full Zip Hoodie Sweatshirt Safety Orange Large

Fruit of the Loom$12.894.6★49,473 rev

YiShiJie Orange Mens Hoodies Pullover Fleece Hooded Sweatshirts Casual Long Sleeve Midweight Athletic Hoodies with Kangaroo Pocket S

YiShiJie$14.714.1★35 rev

ATHMILE Halloween Hoodies Oversized Sweatshirts Women Fleece Hoodies Velma Sweaters Cute Loose Casual Pullover Fall Clothes Y2k Clothes Teen Girls 2024 Orange

ATHMILE$23.634.6★361 rev

Newest

by launch date

YiShiJie Orange Mens Hoodies Pullover Fleece Hooded Sweatshirts Casual Long Sleeve Midweight Athletic Hoodies with Kangaroo Pocket S

YiShiJie$14.7135 rev

5mo ago

YiShiJie Orange Mens Fleece Hoodie Pullover Hooded Sweatshirts Casual Long Sleeve Warm Athletic Hoodies with Kangaroo Pocket M

YiShiJie$18.8435 rev

5mo ago

TUVEKE Orange Mens Quarter Zip Hoodies Pullover Hoodie Seam Pocket Half Zip Long Sleeve Casual Fleece Hooded Sweatshirt for Men S

TUVEKE$16.3937 rev

6mo ago

YARBCEN Womens Hooded Hoodies Sweatshirts - Long Sleeve Crewneck Sweaters With Pocket 2026 Fashion Spring Oversized Clothes Orange

YARBCEN$20.87267 rev

11mo ago

WYNNQUE Hoodies for Women Oversized Sweatshirts Fall Fashion Outfits 2026 Casual Sweaters Tops Fleece Plus Size Workout Comfy Winter Clothes Orange M

WYNNQUE$25.82959 rev

11mo ago

What buyers say about orange hoodie

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall18%

“Fits good”

Color14%

“Vibrant color”

Quality-Overall12%

“its well made”

Comfort-Overall9%

“So comfortable”

Value For Money9%

“Great value”

Soft Feel6%

“Very soft sweater”

Warmth6%

“keeps you warm”

Advertised Vs Actual Product4%

“is as advertised”

Weight Light3%

“Great light weight Sweat shirts for my hubby to work in”

Material Quality2%

“the material holds well”

What buyers complain about

Size-Overall11%

“They are too short”

Pilling/Linting6%

“Pills up soooooo fast”

Product Condition6%

“It appears to be old and used, and not new as described in the advertisement”

Arm Fit6%

“Arm wasnt sew properly”

Quality-Overall6%

“Stitching Quality bad”

Thickness6%

“its incredibly thin”

Stitch/Finish/Polish4%

“Arm wasnt sew properly”

Color4%

“The color is pumpkin not like a burnt orange”

Residue3%

“These pill and shed the inner material everywhere, all over washer, dryer and other clothes”

Breathability3%

“wearing them daily for over a month while working outdoors, Ive realized theyre not breathable”

Top return reasons

Size-Overall50%

Color17%

Material Quality5%

Sleeve Fit3%

Length3%

Advertised Vs Actual Product3%

Brightness/Shine/Glow3%

Chest Fit2%

Waist Fit2%

Thin2%

Common questions

Is orange hoodie profitable to sell on Amazon United States?: The niche generates $108K/yr across 97 tracked products. 0 of 15 products launched in the last 360 days are still selling. 90-day search growth is -56.2%. Flapen's verdict: Skip it (45/100).
How competitive is the orange hoodie niche?: 50 brands and 94 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 39% of demand.
What do buyers complain about in orange hoodie?: Top complaints mined from reviews: Size-Overall, Pilling/Linting, Product Condition. The return rate is 7.2% — above our launch gate.
When does demand for orange hoodie peak?: Demand peaks in Oct–Nov; the busiest month runs 16.5× the quietest.
What does it cost to enter the orange hoodie niche?: Listings span $7.65–$64.93; the average listing price is $20.78 (sweet spot $15–$100). The average incumbent carries 14,501 reviews — the moat a new listing must climb.