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Orange Heart Sunglasses

Fail

Shoppers spend an estimated $16K a year here, so Orange Heart Sunglasses is a Fail.

Flapen Score
38
38 / 100
Ranks 13,195 of 16,930 Clothing, Shoes & Jewelry niches · −7 vs the category median of 45
Market size
$16K/yr24K searches / yr
90-day growth
+36.0%search demand this quarter
Competition
69%top-5 click share · 12 brands · 14 sellers

Flapen Score

Orange Heart Sunglasses against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Orange Heart Sunglasses is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Orange Heart Sunglasses market on Amazon at a glance

Shoppers on Amazon United States searched for Orange Heart Sunglasses 24K times last year and spent an estimated $16K. The top 5 brands take 73% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 7.8% of those searches ended in a purchase.

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.8% of those searches ended in a purchase. Searches in the last 90 days moved +36.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $16K a year.

Searches, last 12 months
24K
Growth, 90 days vs prior 90
+36.0%
Conversion, latest week
7.8%
Market size, estimated
$16Ka year
Top search term
orange heart sunglasses15K searches a year

02 · Price

A sale here is worth $8.31.

Listings sell for $8.31 on average, from $5.55 to $16.76. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $8.31 that is $0 to $831 a year per listing.

Average price
$8.31under the $15 to $100 sweet spot
Price range
$5.55–$16.76
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$831
Returns
3.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #32,668 within Sunglasses & Eyewear Accessories. It carries 664 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
7.5%
Average rank
#32,668in Sunglasses & Eyewear Accessories
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
664per listing
Listings tracked
14

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Orange Heart Sunglasses products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

14

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

19%

  • Brand 131%
  • Brand 211%
  • Brand 311%
  • Brand 411%
  • Brand 59%
  • Brand 68%

Demand

Orange Heart Sunglasses search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '26OctNovDecJanFebMarAprMayJun

Peak months: Oct · busiest ÷ quietest = 18.8× · 9 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Orange Heart Sunglasses

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Value For Money”
50%of negative reviews mention “Comfort-Overall”
3.7%of orders come back
“Uncomfortable”
A buyer, on “Comfort-Overall”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

10 topics

NegativePositive

FAQ

Common Orange Heart Sunglasses questions

Answered from the same tracked data.