Orange Headband

Shoppers searched for this 179K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +57.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $65K a year.

Searches, last 12 months

179K

Growth, 90 days vs prior 90

+57.3%

Conversion, latest week

3.9%

Market size, estimated

$65Ka year

Peak month

October10.8× the quietest month

Top search term

orange headband139K searches a year

Listings sell for $9.21 on average, from $4.60 to $24.65. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $9.21 that is $921 to $2K a year per listing.

Average price

$9.21under the $15 to $100 sweet spot

Price range

$4.60–$24.65

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$921–$2K

Returns

2.0%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.1% of listings are out of stock. The average listing ranks #583 within Sport Headbands. It carries 1,653 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

9.1%

Average rank

#583in Sport Headbands

Average rating

4.38 starsAmazon United States average 4.42 stars

Average reviews

1,653per listing

Listings tracked

14

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

35 months