Is orange flannel women profitable to sell on Amazon United States?

The niche generates $0/yr across 44 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is -20.5%. Flapen's verdict: Skip it (42/100).

How competitive is the orange flannel women niche?

21 brands and 28 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 59% of demand.

What do buyers complain about in orange flannel women?

Top complaints mined from reviews: Color, Value For Money, Size-Overall. The return rate is 18.1% — above our launch gate.

When does demand for orange flannel women peak?

Demand peaks in Sep–Oct–Nov; the busiest month runs 41.2× the quietest.

What does it cost to enter the orange flannel women niche?

Listings span $14.08–$30.78; the average listing price is $21.89 (sweet spot $15–$100). The average incumbent carries 1,874 reviews — the moat a new listing must climb.

orange flannel women

Skip it

A small market ($0/yr) — this niche doesn't clear our bar today.

Avg price

Great$21.89

avg listing price — sweet spot $15–$100

Price range

Great$14.08–$30.78

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great28%

top-5 click share — an open shelf

Brand share

Great59%

top-5 brand share — no brand owns this niche

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,873.61

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-20.5%

90-day search growth — must beat 0% to launch

Market size

Bad$0

$0/yr · 47K searches

Conversion

Bad0.0%

search→purchase rate — share of searches ending in a sale

Returns

Bad18.1%

return rate — above 5% kills the launch gate

Signals High Returns

According to Flapen's Amazon United States niche tracking, orange flannel women is a $0/yr Amazon United States market (47K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 42/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

orange flannel women market data

Units sold / yr: 250–500; avg 0–100/product
Revenue / yr: $5K–$11K; units × avg price
Conversion rate: 0.0%
Avg BSR: #2,408
Page quality: 0%
Prime: 100%
Sponsored: 89%
Out of stock: 15.5%
Avg brand age: 37 months
Avg seller age: 180 days

Competition & brand share

Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.

Brands

21 rising

Sellers

Top-5 brand share

59%

Top 20: 99%

Top-5 click share

28%

Top 20: 72%

Open market

37%

Oyamiki21%
Zeagoo14%
Deer Lady12%
Zontroldy7%
KevaMolly5%
HERILIOS5%

Demand & seasonality

Weekly Amazon search volume, last 100 weeks — -20.5% search growth over the last 90 days.

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 41.2×

Open Trend

Top orange flannel women search terms

orange flannel women30K/yr -28.5%0.7% conv.
orange and black flannel women8K/yr +1.2%0.4% conv.
womens orange flannel shirt5K/yr -30.8%0.6% conv.
orange and black flannel shirt women936/yr +40.4%0.0% conv.
orange plaid flannel shirt women2K/yr +133.3%0.0% conv.
orange flannel shirt woman116/yr +144.4%0.0% conv.
orange and brown flannel women1K/yr -81.4%0.0% conv.

All search terms

Top orange flannel women products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Oyamiki Womens Casual Cuffed Long Sleeve Boyfriend Button Down Plaid Flannel Shirt Tops Orange

Oyamiki$22.614.3★4,467 rev

Deer Lady Plaid Flannel Shirts for Women Buffalo Plaid Shirts Oversized Long Sleeve Casual Button Down Blouse Top Orange L

Deer Lady$19.104.3★2,322 rev

Zeagoo Womens Flannel Shirts Long/Roll Up Sleeve Collared Button Down Plaid Shirt Casual Work Tops Orange Black

Zeagoo$20.114.2★3,475 rev

Oyamiki Womens Casual Cuffed Long Sleeve Boyfriend Button Down Plaid Flannel Shirt Tops Orange

Oyamiki$22.364.3★4,467 rev

Zontroldy Womens Lightweight Flannel Shirt Plaid Buffalo Long Sleeve Button Down Oversized Flannels Shirts Blouse Tops (0199-Orange-M)

Zontroldy$17.304.4★190 rev

Newest

by launch date

MANGOPOP Year-Round Flannel Shirt for Women - Lightweight Oversized Long Sleeve Button Down Plaid for Effortless Layering Brown Orange Plaid Large

MANGOPOP$24.6247 rev

6mo ago

MANGOPOP Year-Round Flannel Shirt for Women - Lightweight Oversized Long Sleeve Button Down Plaid for Effortless Layering Brown Orange Plaid Medium

MANGOPOP$24.9747 rev

6mo ago

Plaid Shirt for Women Plus Size Long Sleeve Button Down Flannel Shirts Orange Casual Roll Up Checkered Clothing Oversize Blouse Fall Tops 3XL

splensive$25.34172 rev

10mo ago

Zeagoo Oversized Womens Flannel Plaid Shirt Soft Button Down Roll Up Tops Long Sleeve Loose Work Buffalo Blouse Orange M

Zeagoo$19.14588 rev

12mo ago

HERILIOS Womens Casual Flannel Plaid Shirts Oversized Lightweight Fall Shirt Coat Long Sleeve Button Down Shirts Blouse Tops Orange

HERILIOS$22.84118 rev

1y ago

What buyers say about orange flannel women

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall25%

“Comfortable and blocks wind”

Size-Overall24%

“Great fit”

Soft Feel11%

“They are as soft as they promise”

Advertised Vs Actual Product9%

“Exactly what I ordered”

Color6%

“The color is gorgeous”

Warmth6%

“Warm and comfy”

Quality-Overall3%

“The quality is very good”

Weight Light3%

“It is lightweight as advertised”

Transparency2%

“not see through”

Durability2%

“has held up very well”

What buyers complain about

Color40%

“Color not as depicted”

Value For Money20%

“But i would pay more for it”

Size-Overall20%

“Runs small”

Hard Feel7%

“I expected it to be softer”

Top return reasons

Size-Overall44%

Color18%

Chest Fit8%

Length6%

Material Quality5%

Sleeve Fit3%

Shoulder Fit2%

Thin2%

Advertised Vs Actual Product2%

Arm Fit2%

Common questions

Is orange flannel women profitable to sell on Amazon United States?: The niche generates $0/yr across 44 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is -20.5%. Flapen's verdict: Skip it (42/100).
How competitive is the orange flannel women niche?: 21 brands and 28 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 59% of demand.
What do buyers complain about in orange flannel women?: Top complaints mined from reviews: Color, Value For Money, Size-Overall. The return rate is 18.1% — above our launch gate.
When does demand for orange flannel women peak?: Demand peaks in Sep–Oct–Nov; the busiest month runs 41.2× the quietest.
What does it cost to enter the orange flannel women niche?: Listings span $14.08–$30.78; the average listing price is $21.89 (sweet spot $15–$100). The average incumbent carries 1,874 reviews — the moat a new listing must climb.