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Orange Curly Wig

Maybe

The top 5 brands take only 37% of clicks. But shoppers spend an estimated $21K a year here, so Orange Curly Wig is a Maybe.

Flapen Score
51
51 / 100
Top 26% of 16,930 Clothing, Shoes & Jewelry niches · +6 vs the category median of 45
Market size
$21K/yr41K searches / yr
90-day growth
+1.3%search demand this quarter
Competition
28%top-5 click share · 43 brands · 46 sellers

Flapen Score

Orange Curly Wig against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Orange Curly Wig is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Orange Curly Wig market on Amazon at a glance

Shoppers on Amazon United States searched for Orange Curly Wig 41K times last year and spent an estimated $21K. The top 5 brands take 37% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $21K a year.

Searches, last 12 months
41K
Growth, 90 days vs prior 90
+1.3%
Conversion, latest week
1.8%
Market size, estimated
$21Ka year
Peak month
October11.3× the quietest month
Top search term
orange curly wig22K searches a year

02 · Price

A sale here is worth $28.48.

Listings sell for $28.48 on average, from $8.45 to $117.92. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $28.48 that is $0 to $3K a year per listing.

Average price
$28.48inside the $15 to $100 sweet spot
Price range
$8.45–$117.92
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
9.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #971 within Wigs. It carries 710 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
6.7%
Average rank
#971in Wigs
Average rating
4.15 starsAmazon United States average 4.42 stars
Average reviews
710per listing
Listings tracked
48

04 · Newcomers

0 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Orange Curly Wig products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 28% of clicks. An open shelf where new products get seen.

Brands

43 rising

Sellers

46

Top-5 brand share

37%

Top 20: 78%

Top-5 click share

28%

Top 20: 70%

Open market

58%

  • Brand 113%
  • Brand 28%
  • Brand 36%
  • Brand 46%
  • Brand 55%
  • Brand 64%

Demand

Orange Curly Wig search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 11.3×

Search terms

Top Orange Curly Wig search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • orange curly wig22K/yr
  • curly orange wig9K/yr
  • orange afro wig6K/yr
  • orange wig curly4K/yr

Reviews and returns

What reviews say buyers love and hate about Orange Curly Wig

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Wig/Artificial Hair Quality”
14%of negative reviews mention “Wig/Artificial Hair Quality”
9.3%of orders come back
“Super thin wig”
A buyer, on “Wig/Artificial Hair Quality”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Orange Curly Wig questions

Answered from the same tracked data.