orange cardigan
Worth a lookShows a fragmented shelf (top 5 take 11% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Incredible11%top-5 click share — an open shelf
Growth
Incredible+157.2%90-day search growth — must beat 0% to launch
Brand share
Incredible33%top-5 brand share — no brand owns this niche
Avg price
Great$19.58avg listing price — sweet spot $15–$100
Price range
Great$8.28–$36.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay3,982.08avg incumbent reviews — the moat a new listing must climb
Market size
Bad$65K$65K/yr · 924K searches
Returns
Bad9.3%return rate — above 5% kills the launch gate
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, orange cardigan is a $65K/yr Amazon United States market (924K searches/yr). The top 5 brands hold 33% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 58/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
orange cardigan market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $59K–$78K
- units × avg price
- Conversion rate
- 0.4%
- Avg BSR
- #101
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 98%
- Out of stock
- 0.0%
- Avg brand age
- 34 months
- Avg seller age
- 173 days
Competition & brand share
Clicks spread well past the top 5 (11% combined) — an open shelf where new products get seen.Brands
62 falling
Sellers
73
Top-5 brand share
33%
Top 20: 76%
Top-5 click share
11%
Top 20: 29%
Open market
64%
- Amazon Essentials10%
- Dokotoo8%
- ANRABESS5%
- GRACE KARIN4%
- GRECERELLE4%
- EVALESS4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +157.2% search growth over the last 90 days.Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 26.3×
Top orange cardigan search terms
- summer sweater234K/yr
- summer sweaters for women lightweight170K/yr
- summer sweaters125K/yr
- womens summer sweaters105K/yr
- light sweaters for women summer80K/yr
- womens summer sweater45K/yr
- womens summer sweaters lightweight37K/yr
- lightweight summer sweater18K/yr
- lightweight summer sweaters for women15K/yr
- lightweight sweaters for women summer13K/yr
Top orange cardigan products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Ermonn Womens Crochet Cardigan Sweater Kimonos Boho Solid Color Oversized Spring Open Front Outwear
Ermonn$21.854.2★5,844 rev
GRECERELLE Womens Long Sleeve V-Neck Button Down Cardigan Knit Shrugs Sweaters(Black Large)
GRECERELLE$14.744.6★7,273 rev
SHEWIN Crochet Sweaters for Women 3/4 Sleeve Lightweight Hollowout Mesh Cover Ups Summer Cute Tops Beige Large
SHEWIN$22.014.5★764 rev
ANRABESS Womens V Neck Short Sleeve Sweater Business Casual Top Almond L
ANRABESS$19.324.4★494 rev
MEROKEETY Womens Summer Short Sleeve Sweater Vest Floral Knit Cute Pullover 2026 Trendy Fashion Fall Outfit Church Work Tops Oatmeal Medium
MEROKEETY$25.254.5★239 rev
Newest
by launch date
RUMIA Short Sleeve Sweater for Women Business Casual Outfits Coffee M
RUMIA$9.29661 rev
Womens Tops Trendy Short Sleeve Sweater for Women Summer Tops Cute Business Casual Outfits Cruise Teacher Resort Wear 2026 Fall Shirts Boho Beach Vacation Clothes Fashion Clothing Dressy Work
WIHOLL$16.62369 rev
Rapbin Short Sleeve Sweater for Women Lightweight V Neck Summer Tops Beach Vacation Clothes Business Casual Outfits
Rapbin$14.35301 rev
MEROKEETY Womens Summer Short Sleeve Sweater Vest Floral Knit Cute Pullover 2026 Trendy Fashion Fall Outfit Church Work Tops Oatmeal Medium
MEROKEETY$25.25239 rev
Dokotoo Summer Sweaters for Women Crewneck 3/4 Sleeve Oversized Cropped Casual Lightweight Knit Tops 2026 Spring Fashion Trendy Cozy Soft Floral White Sweater Drop Shoulder Cute Tops Women Blouses
Dokotoo$20.28192 rev
Trending
90-day click momentum
Acelitt Womens Fashion 2026 Casual Summer Crewneck Lightweight Short Sleeve Crochet Pullover Knit Sweaters Tops Khaki XL
Acelitt$22.474.1★
Womens Summer Short Sleeve Sweater Cardigan Lightweight Casual V-Neck Summer Tops Loose Fit Summer Clothes 2026 A-Yellow
Virmoku$13.364.2★
WIFFGO Womens Summer Crochet Lightweight Cardigan Sweaters Boho Kimono Long Sleeve Open Front Knitted Outwear Outfits A-Beige
WIFFGO$15.184.1★
Womens Tops Trendy Short Sleeve Sweater for Women Summer Tops Cute Business Casual Outfits Cruise Teacher Resort Wear 2026 Fall Shirts Boho Beach Vacation Clothes Fashion Clothing Dressy Work
WIHOLL$16.624.5★
RUMIA Short Sleeve Sweater for Women Business Casual Outfits Coffee M
RUMIA$9.294.5★
What buyers say about orange cardigan
What buyers praise and complain about, mined from review topics.What buyers love
“Fits as expected”
“Feels soft”
“Amazing quality”
“Color is accurate”
“comfortable to wear”
“Love this lightweight T shirt”
“Light material”
“Classic Style”
“Excellent value”
“AS ADVERTISED”
What buyers complain about
“Too short”
“Low quality”
“Didn't like material”
“Not really white”
“It is on the thin side”
“Falls apart”
“I wish it was just a little more opaque”
“Does NOT match the photo”
“not my style”
“the sleeves are short”
Top return reasons
Common questions
- Is orange cardigan profitable to sell on Amazon United States?
- The niche generates $65K/yr across 224 tracked products. 39 of 83 products launched in the last 360 days are still selling. 90-day search growth is +157.2%. Flapen's verdict: Worth a look (58/100).
- How competitive is the orange cardigan niche?
- 62 brands and 73 sellers compete. The top 5 products take 11% of clicks and top 5 brands hold 33% of demand.
- What do buyers complain about in orange cardigan?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 9.3% — above our launch gate.
- When does demand for orange cardigan peak?
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 26.3× the quietest.
- What does it cost to enter the orange cardigan niche?
- Listings span $8.28–$36.44; the average listing price is $19.58 (sweet spot $15–$100). The average incumbent carries 3,982 reviews — the moat a new listing must climb.