Orange Beanie

Shoppers searched for this 216K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -69.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $121K a year.

Searches, last 12 months

216K

Growth, 90 days vs prior 90

-69.9%

Conversion, latest week

4.9%

Market size, estimated

$121Ka year

Peak month

November18.4× the quietest month

Top search term

orange beanie101K searches a year

Listings sell for $11.51 on average, from $3.78 to $26.67. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $11.51 that is $6K to $9K a year per listing.

Average price

$11.51under the $15 to $100 sweet spot

Price range

$3.78–$26.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

$6K–$9K

Returns

3.7%of orders · Amazon United States median 2.1%

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #513 within Skullies & Beanies. It carries 10,395 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

100%

Out of stock, average day

4.7%

Average rank

#513in Skullies & Beanies

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

10,395per listing

Listings tracked

31

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

51 months