orange ascot
Skip itA small market ($14K/yr) — this niche doesn't clear our bar today.
Conversion
Good6.3%search→purchase rate — share of searches ending in a sale
Review moat
Good723.35avg incumbent reviews — the moat a new listing must climb
Brand share
Good65%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$10.43avg listing price — sweet spot $15–$100
Growth
Bad-5.3%90-day search growth — must beat 0% to launch
Returns
Bad6.8%return rate — above 5% kills the launch gate
Price range
Bad$5.15–$15.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$14K$14K/yr · 21K searches
According to Flapen's Amazon United States niche tracking, orange ascot is a $14K/yr Amazon United States market (21K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 38/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
orange ascot market data
- Units sold / yr
- 2K–2K
- avg 100–250/product
- Revenue / yr
- $16K–$21K
- units × avg price
- Conversion rate
- 6.3%
- Avg BSR
- #14,832
- Page quality
- 0%
- Prime
- 87%
- Sponsored
- 87%
- Out of stock
- 11.1%
- Avg brand age
- 44 months
- Avg seller age
- 210 days
Competition & brand share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.Brands
17 rising
Sellers
17
Top-5 brand share
65%
Top 20: 100%
Top-5 click share
54%
Top 20: 96%
Open market
31%
- Comsite29%
- LNYSOTX15%
- Dubulle8%
- Pistha8%
- Seawhisper5%
- HISDERN4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -5.3% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 17.9×
Top orange ascot search terms
- orange ascot15K/yr
- orange scarf men5K/yr
- orange ascot fred scooby doo379/yr
Top orange ascot products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 23 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Comsite Orange Scarf Fred Jones Costume Adult Ascot Bandana Neck Scarf Women Men
Comsite$6.374.4★967 rev
LNYSOTX Orange Scarf Orange Ascot Fred Scooby Doo 1950s Neck Scarf Satin Silk Halloween Accessories Hair Bandanas
LNYSOTX$7.394.5★204 rev
Pistha Chiffon Scarf Square Ribbon Neck Scarf Satin Scarfs Handkerchief for Halloween Retro Women Girls Costume Accessory
Pistha$5.154.5★1,033 rev
Comsite Fred Jones Costume Adult Orange Scarf Ascot Bandana Neck Scarf for Women Men
Comsite$7.044.4★967 rev
HISDERN Paisley Floral Orange Ascot Ties for Men Formal Fashion Ascot Tie and Pocker Square Set for Wedding Party Prom Cravat Scarf
HISDERN$15.494.6★1,149 rev
Newest
by launch date
Dubulle Burnt Orange Paisley Floral Ascot for Men Self Tie Mens Cravat and Pocket Square Cufflinks Wedding
Dubulle$15.751,191 rev
YOHOWA Orange Scarf for Men Paisley Silk Lightweight Feeling Soft Scarves Neckerchief Wraps Festival Wedding Graduation
YOHOWA$11.98629 rev
Barry.Wang Ascot for Men Orange Paisley Tie Cravat Silk Scarf Self Necktie Handkerchief Cufflinks Set Formal Wedding Party Prom
Barry.Wang$14.901,142 rev
Belsen Polar Fleece Scarf for Men and Women Soft Warm Long Winter Neck Warmer for Cold Weather (Orange)
Belsen$10.525 rev
Lilike Fred Jones Costume Orange Scarf for Women Neck Ascot Adult Men Silk Satin
Lilike$6.337 rev
Trending
90-day click momentumDubulle Burnt Orange Paisley Floral Ascot for Men Self Tie Mens Cravat and Pocket Square Cufflinks Wedding
Dubulle$15.754.6★
YOHOWA Orange Scarf for Men Paisley Silk Lightweight Feeling Soft Scarves Neckerchief Wraps Festival Wedding Graduation
YOHOWA$11.984.4★
Barry.Wang Ascot for Men Orange Paisley Tie Cravat Silk Scarf Self Necktie Handkerchief Cufflinks Set Formal Wedding Party Prom
Barry.Wang$14.904.6★
Comsite Fred Jones Costume Adult Orange Scarf Ascot Bandana Neck Scarf for Women Men
Comsite$7.044.4★
Pistha Chiffon Scarf Ribbon Neck Scarf Square Handkerchief 25.5x25.5 (Orange 25.5 * 25.5 inch)
Pistha$5.924.5★
What buyers say about orange ascot
What buyers praise and complain about, mined from review topics.What buyers love
“Better quality than I expected”
“Solid color”
“a generous size”
What buyers complain about
“Color is WAY off”
“it was big”
“Material is too thick”
“Material is too thick”
Top return reasons
Common questions
- Is orange ascot profitable to sell on Amazon United States?
- The niche generates $14K/yr across 23 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -5.3%. Flapen's verdict: Skip it (38/100).
- How competitive is the orange ascot niche?
- 17 brands and 17 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 65% of demand.
- What do buyers complain about in orange ascot?
- Top complaints mined from reviews: Color, Size-Overall, Material Quality. The return rate is 6.8% — above our launch gate.
- When does demand for orange ascot peak?
- Demand peaks in Oct–Nov; the busiest month runs 17.9× the quietest.
- What does it cost to enter the orange ascot niche?
- Listings span $5.15–$15.75; the average listing price is $10.43 (sweet spot $15–$100). The average incumbent carries 723 reviews — the moat a new listing must climb.