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Opal Necklace Gold

Maybe

The top 5 brands take only 33% of clicks. But buyers convert on only 1.0% of searches, so Opal Necklace Gold is a Maybe.

Flapen Score
50
50 / 100
Top 30% of 16,930 Clothing, Shoes & Jewelry niches · +5 vs the category median of 45
Market size
$69K/yr192K searches / yr
90-day growth
-2.7%search demand this quarter
Competition
24%top-5 click share · 56 brands · 83 sellers

Flapen Score

Opal Necklace Gold against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Opal Necklace Gold is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Opal Necklace Gold market on Amazon at a glance

Shoppers on Amazon United States searched for Opal Necklace Gold 192K times last year and spent an estimated $69K. The top 5 brands take 33% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 192K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -2.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $69K a year.

Searches, last 12 months
192K
Growth, 90 days vs prior 90
-2.7%
Conversion, latest week
1.0%
Market size, estimated
$69Ka year
Peak month
December3.2× the quietest month
Top search term
opalite necklace45K searches a year

02 · Price

A sale here is worth $36.95.

Listings sell for $36.95 on average, from $7.37 to $279.60. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $36.95 that is $0 to $4K a year per listing.

Average price
$36.95inside the $15 to $100 sweet spot
Price range
$7.37–$279.60
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
3.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #7,503 within Pendant Necklaces. It carries 1,245 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
100%
Out of stock, average day
2.0%
Average rank
#7,503in Pendant Necklaces
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
1,245per listing
Listings tracked
91

04 · Newcomers

0 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
13
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Opal Necklace Gold products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 24% of clicks. An open shelf where new products get seen.

Brands

56 falling

Sellers

83

Top-5 brand share

33%

Top 20: 76%

Top-5 click share

24%

Top 20: 55%

Open market

63%

  • Brand 19%
  • Brand 27%
  • Brand 36%
  • Brand 46%
  • Brand 55%
  • Brand 64%

Demand

Opal Necklace Gold search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.2×

Search terms

Top Opal Necklace Gold search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • opalite necklace45K/yr
  • fire opal necklace18K/yr
  • opal necklace gold20K/yr
  • gold opal necklace17K/yr
  • opal necklace silver14K/yr
  • opal charm9K/yr
  • dainty opal necklace7K/yr
  • sterling silver opal necklace9K/yr
  • opal gold necklace8K/yr
  • silver opal necklace7K/yr

Reviews and returns

What reviews say buyers love and hate about Opal Necklace Gold

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Color”
15%of negative reviews mention “Size-Overall”
3.8%of orders come back
“It's about 16 1/2 long”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Opal Necklace Gold questions

Answered from the same tracked data.