Opal Earrings

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +1.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $342K a year.

Searches, last 12 months

1.3M

Growth, 90 days vs prior 90

+1.0%

Conversion, latest week

1.1%

Market size, estimated

$342Ka year

Peak month

December2.2× the quietest month

Top search term

opal earrings391K searches a year

Listings sell for $25.57 on average, from $8.50 to $84.95. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $25.57 that is $3K to $6K a year per listing.

Average price

$25.57inside the $15 to $100 sweet spot

Price range

$8.50–$84.95

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$3K–$6K

Returns

3.3%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #1,474 within Earrings. It carries 1,242 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

2.3%

Average rank

#1,474in Earrings

Average rating

4.33 starsAmazon United States average 4.42 stars

Average reviews

1,242per listing

Listings tracked

43

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months