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Oompa Loompa Wig

Fail

An estimated 10.4% of orders come back, so Oompa Loompa Wig is a Fail.

Flapen Score
40
40 / 100
Ranks 12,044 of 16,930 Clothing, Shoes & Jewelry niches · −5 vs the category median of 45
Market size
$41K/yr32K searches / yr
90-day growth
-27.7%search demand this quarter
Competition
60%top-5 click share · 14 brands · 27 sellers

Flapen Score

Oompa Loompa Wig against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Oompa Loompa Wig is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Oompa Loompa Wig market on Amazon at a glance

Shoppers on Amazon United States searched for Oompa Loompa Wig 32K times last year and spent an estimated $41K. The top 5 brands take 78% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 8.0% of those searches ended in a purchase.

Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.0% of those searches ended in a purchase. Searches in the last 90 days moved -27.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.

Searches, last 12 months
32K
Growth, 90 days vs prior 90
-27.7%
Conversion, latest week
8.0%
Market size, estimated
$41Ka year
Peak month
October23.3× the quietest month
Top search term
oompa loompa wig28K searches a year

02 · Price

A sale here is worth $15.95.

Listings sell for $15.95 on average, from $8.80 to $21.40. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $15.95 that is $0 to $2K a year per listing.

Average price
$15.95inside the $15 to $100 sweet spot
Price range
$8.80–$21.40
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
10.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #755 within Girls. It carries 653 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
6.0%
Average rank
#755in Girls
Average rating
4.31 starsAmazon United States average 4.42 stars
Average reviews
653per listing
Listings tracked
20

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
61 months

Products

Top Oompa Loompa Wig products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

27

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

17%

  • Brand 133%
  • Brand 216%
  • Brand 311%
  • Brand 410%
  • Brand 58%
  • Brand 65%
  • Open — no brand owns it (8 brands, 17%)

Demand

Oompa Loompa Wig search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 23.3×

Reviews and returns

What reviews say buyers love and hate about Oompa Loompa Wig

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Advertised Vs Actual Product”
33%of negative reviews mention “Quality-Overall”
10.4%of orders come back
“Not good quality shedding started right out of the packaging as if dry rotted”
A buyer, on “Quality-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Oompa Loompa Wig questions

Answered from the same tracked data.