Oneill Boardshorts Men

Shoppers searched for this 576K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +95.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $96K a year.

Searches, last 12 months

576K

Growth, 90 days vs prior 90

+95.4%

Conversion, latest week

0.5%

Market size, estimated

$96Ka year

Peak month

June6.9× the quietest month

Top search term

billabong boardshorts men89K searches a year

Listings sell for $35.43 on average, from $15.66 to $125.66. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $35.43 that is $0 to $4K a year per listing.

Average price

$35.43inside the $15 to $100 sweet spot

Price range

$15.66–$125.66

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

8.2%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #386 within Swim. It carries 1,121 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

94%

Out of stock, average day

8.1%

Average rank

#386in Swim

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

1,121per listing

Listings tracked

220

31 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for -168 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

31

Successful launches

5Amazon's first-year sales bar

Average brand age

-168 months