olympic torch
Worth a lookShows a thin review moat (68 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Review moat
Incredible67.63avg incumbent reviews — the moat a new listing must climb
Avg price
Great$21.37avg listing price — sweet spot $15–$100
Growth
Great+92.5%90-day search growth — must beat 0% to launch
Price range
Great$9.32–$55.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good66%top-5 brand share — brands hold most of the demand
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Bad$53K$53K/yr · 48K searches
Returns
Bad11.1%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, olympic torch is a $53K/yr Amazon United States market (48K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Oct–Nov. Verdict: Worth a look — 56/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
olympic torch market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $43K–$53K
- units × avg price
- Conversion rate
- 5.1%
- Avg BSR
- #2,313
- Page quality
- 0%
- Prime
- 78%
- Sponsored
- 81%
- Out of stock
- 2.4%
- Avg brand age
- 44 months
- Avg seller age
- 188 days
Competition & brand share
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.Brands
20 rising
Sellers
39
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
51%
Top 20: 92%
Open market
27%
- LMYOVE18%
- Nicky Bigs Novelties15%
- Rubies15%
- PMU11%
- Generic8%
- ZIZWO7%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +92.5% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 44.0×
Top olympic torch products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
LMYOVE Lady Liberty Costume Patriotic Crown Headband Adult Classic Costumes Holiday DressGreen Torch StyleSmall
LMYOVE$30.134.1★12 rev
Rubies Light Up Liberty Torch Costume Accessory for Adults Womens 12
Rubies$18.533.8★404 rev
Morph Statue of Liberty Torch Costume Prop Accessory Adult Deluxe Lady Liberty Torches Cosplay for Halloween Costume Parties Parades Accessory Decorative Torch
Nicky Bigs Novelties$24.274.2★40 rev
Statue of Liberty Crown and Torch Statue of Liberty Headband Hat Lady Liberty Crown Costume Accessories Cosplay (Gold Torch)
Generic$12.043.8★4 rev
ZIZWO Statue of Liberty Crown and Torch Statue of Liberty Costume Accessories for Adult Independence Day Cosplay
ZIZWO$28.064.1★51 rev
Newest
by launch date
ruwiuiaa Statue of Costume Statue of Torch Lady Costume Torch Light Up Torches Accessory for Adults
ruwiuiaa$9.320 rev
Statue of Liberties Crowns and Torch Set for Womens Teens Halloween Costumes Cosplay Props Patriotic Party Accessories (2 Green)
OSNIYAW$16.912 rev
OSNIYAW Statue of Liberties Crowns and Torch Set for Womens Teens Halloween Costumes Cosplay Props Patriotic Party Accessories (1 Dark Green 1)
OSNIYAW$14.152 rev
Shurhome Statue of Liberties Crowns Torch Set for 4th July Parades Halloween Cosplay Accessories Cosplay Halloween Costumes
Shurhome$12.460 rev
ShinyMatch 4 Piece Statue of Liberty Costume Set with Torch Tiara Green Dress Wig for Women 250th Anniversary Event(Dark Color S)
ShinyMatch$55.0417 rev
Trending
90-day click momentumLMYOVE Lady Liberty Costume Patriotic Crown Headband Adult Classic Costumes Holiday DressGreen Torch StyleLarge
LMYOVE$32.584.1★
ruwiuiaa Statue of Costume Statue of Torch Lady Costume Torch Light Up Torches Accessory for Adults
ruwiuiaa$9.320.0★
LMYOVE Lady Liberty Costume Patriotic Crown Headband Adult Classic Costumes Holiday DressGreen Torch StyleSmall
LMYOVE$30.134.1★
OSNIYAW Statue of Liberties Crowns and Torch Set for Womens Teens Halloween Costumes Cosplay Props Patriotic Party Accessories (1 Dark Green 1)
OSNIYAW$14.155.0★
Shurhome Statue of Liberties Crowns Torch Set for 4th July Parades Halloween Cosplay Accessories Cosplay Halloween Costumes
Shurhome$12.460.0★
What buyers say about olympic torch
What buyers praise and complain about, mined from review topics.What buyers love
“It's a quality costume set”
“Comfortable”
“The price is very reasonable so dont feel too bad to pay twice”
“Better than expected”
“Fits great”
“The pieces are lightweight”
“LOVE, LOVE, LOVE the material its made with, again very lightweight and easy to hold for hours on end”
“It is pretty durable and decent quality”
“Pretty,”
“There is a stretchy”
What buyers complain about
“it would be to big”
“This is heavier than it looks for your head”
“Not the same colour”
“If it had been unused”
“It was very dirty”
“The faces on the ducks were very poorly stamped on”
“hurt when it was on”
“Does get tight/uncomfortable on the head if you're wearing it for long stretches of time”
“not the lovely verdant as shown in the picture”
“A little difficult to get into as there are several layers in the skirt”
Top return reasons
Common questions
- Is olympic torch profitable to sell on Amazon United States?
- The niche generates $53K/yr across 27 tracked products. 3 of 9 products launched in the last 360 days are still selling. 90-day search growth is +92.5%. Flapen's verdict: Worth a look (56/100).
- How competitive is the olympic torch niche?
- 20 brands and 39 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 66% of demand.
- What do buyers complain about in olympic torch?
- Top complaints mined from reviews: Size-Overall, Weight Heavy, Color. The return rate is 11.1% — above our launch gate.
- When does demand for olympic torch peak?
- Demand peaks in Oct–Nov; the busiest month runs 44.0× the quietest.
- What does it cost to enter the olympic torch niche?
- Listings span $9.32–$55.04; the average listing price is $21.37 (sweet spot $15–$100). The average incumbent carries 68 reviews — the moat a new listing must climb.