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Olukai Mens Slippers

Fail

Buyers convert on only 0.5% of searches, so Olukai Mens Slippers is a Fail.

Flapen Score
41
41 / 100
Ranks 11,351 of 16,930 Clothing, Shoes & Jewelry niches · −4 vs the category median of 45
Market size
$138K/yr398K searches / yr
90-day growth
-36.3%search demand this quarter
Competition
27%top-5 click share · 26 brands · 130 sellers

Flapen Score

Olukai Mens Slippers against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Olukai Mens Slippers is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Olukai Mens Slippers market on Amazon at a glance

Shoppers on Amazon United States searched for Olukai Mens Slippers 398K times last year and spent an estimated $138K. The top 5 brands take 77% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 398K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -36.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $138K a year.

Searches, last 12 months
398K
Growth, 90 days vs prior 90
-36.3%
Conversion, latest week
0.5%
Market size, estimated
$138Ka year
Peak month
December9.5× the quietest month
Top search term
leather slippers45K searches a year

02 · Price

A sale here is worth $74.06.

Listings sell for $74.06 on average, from $9.99 to $136.37. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $74.06 that is $0 to $7K a year per listing.

Average price
$74.06inside the $15 to $100 sweet spot
Price range
$9.99–$136.37
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
6.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #454 within Shoes. It carries 4,517 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
98%
Out of stock, average day
7.7%
Average rank
#454in Shoes
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
4,517per listing
Listings tracked
85

04 · Newcomers

0 of last year's 17 launches cleared the first-year sales bar.

17 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
17
Successful launches
0Amazon's first-year sales bar
Average brand age
54 months

Products

Top Olukai Mens Slippers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

26 rising

Sellers

130

Top-5 brand share

77%

Top 20: 97%

Top-5 click share

27%

Top 20: 54%

Open market

21%

  • Brand 154%
  • Brand 210%
  • Brand 37%
  • Brand 44%
  • Brand 52%
  • Brand 62%

Demand

Olukai Mens Slippers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 9.5×

Search terms

Top Olukai Mens Slippers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • leather slippers45K/yr
  • olukai mens slippers134K/yr
  • olukai slippers69K/yr
  • mens leather house slippers26K/yr
  • men leather slippers16K/yr
  • leather house slippers for men12K/yr
  • olukai slippers men18K/yr
  • mens slippers leather14K/yr
  • mens leather house shoes10K/yr
  • leather mens slippers10K/yr

Reviews and returns

What reviews say buyers love and hate about Olukai Mens Slippers

We read the reviews and the return reasons for every product selling here.

41%of positive reviews mention “Comfort-Overall”
28%of negative reviews mention “Size-Overall”
6.9%of orders come back
“Extra wide”
A buyer, on “Size-Overall”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Olukai Mens Slippers questions

Answered from the same tracked data.