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olive green shirt

Skip it

Weak search conversion (0.7%) — this niche doesn't clear our bar today.

Market size 29Growth 29Conversion 9Competition 98Returns 9Price range 69Avg price 77Brand share 85Review moat 25Quality gap 63

Competition

Incredible8%

top-5 click share — an open shelf

Brand share

Great50%

top-5 brand share — no brand owns this niche

Avg price

Great$15.60

avg listing price — sweet spot $15–$100

Price range

Good$6.85–$32.77

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Okay$128K

$128K/yr · 1.1M searches

Growth

Okay+3.2%

90-day search growth — must beat 0% to launch

Review moat

Bad4,012.45

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Returns

Bad9.4%

return rate — above 5% kills the launch gate

According to Flapen's Amazon United States niche tracking, olive green shirt is a $128K/yr Amazon United States market (1.1M searches/yr). The top 5 brands hold 50% of demand. Verdict: Skip it — 49/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

olive green shirt market data

Units sold / yr
6K–8K
avg 0–100/product
Revenue / yr
$94K–$125K
units × avg price
Conversion rate
0.7%
Avg BSR
#490
Page quality
0%
Prime
100%
Sponsored
80%
Out of stock
1.8%
Avg brand age
35 months
Avg seller age
175 days

Competition & brand share

Clicks spread well past the top 5 (8% combined) — an open shelf where new products get seen.

Brands

90 falling

Sellers

102

Top-5 brand share

50%

Top 20: 78%

Top-5 click share

8%

Top 20: 22%

Open market

51%

  • ANRABESS12%
  • Zeagoo10%
  • PRETTYGARDEN9%
  • AUTOMET7%
  • Amazon Essentials6%
  • WIHOLL5%

Demand

Weekly Amazon search volume, last 41 weeks — +3.2% search growth over the last 90 days.
25K15KHoliday '25Spike '26Oct '25Nov '25Jan '26Feb '26Mar '26May '26Jun '26

Top olive green shirt search terms

  • army green tops for women214K/yr
  • olive green tops for women191K/yr
  • sage green tops for women97K/yr
  • light green top98K/yr
  • sage green shirt women48K/yr
  • olive green shirt women59K/yr
  • light green tops for women35K/yr
  • green summer top22K/yr
  • emerald green blouses for women42K/yr
  • green dress shirt women51K/yr
All search terms

Top olive green shirt products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$1K2%$3K3%$4K4%$5K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about olive green shirt

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall24%

“fit as expected”

Color15%

“Beautiful green”

Comfort-Overall10%

“Is comfortable”

Quality-Overall8%

“Great Quality for Price”

Material Quality7%

“lightweight material”

Soft Feel6%

“Butter soft material”

Shape/Style4%

“Cute style”

Value For Money3%

“Great value”

Weight Light2%

“So lightweight and comfortable”

Advertised Vs Actual Product2%

“exactly as pictured”

What buyers complain about

Size-Overall27%

“Poor Fit”

Color6%

“Color very faded”

Quality-Overall5%

“Not well made”

Material Quality4%

“I didnt like the material”

Stitch/Finish/Polish3%

“Bad stitching”

Advertised Vs Actual Product2%

“Not as pictured”

Thickness2%

“Very thick, runs small and good luck on a return”

Wrinkles2%

“then some still have creases even after washing”

Shape/Style2%

“Not flattering”

Chest Fit2%

“Runs small in chest area”

Top return reasons

Size-Overall45%
Chest Fit9%
Color8%
Length8%
Material Quality6%
Waist Fit4%
Sleeve Fit3%
Shape/Style3%
Advertised Vs Actual Product2%
Thin2%

Common questions

Is olive green shirt profitable to sell on Amazon United States?
The niche generates $128K/yr across 297 tracked products. 28 of 115 products launched in the last 360 days are still selling. 90-day search growth is +3.2%. Flapen's verdict: Skip it (49/100).
How competitive is the olive green shirt niche?
90 brands and 102 sellers compete. The top 5 products take 8% of clicks and top 5 brands hold 50% of demand.
What do buyers complain about in olive green shirt?
Top complaints mined from reviews: Size-Overall, Color, Quality-Overall. The return rate is 9.4% — above our launch gate.
What does it cost to enter the olive green shirt niche?
Listings span $6.85–$32.77; the average listing price is $15.60 (sweet spot $15–$100). The average incumbent carries 4,012 reviews — the moat a new listing must climb.