Olive Green Hat

Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -75.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $11K a year.

Searches, last 12 months

49K

Growth, 90 days vs prior 90

-75.8%

Conversion, latest week

2.1%

Market size, estimated

$11Ka year

Peak month

December14.9× the quietest month

Top search term

neon beanie13K searches a year

Listings sell for $10.99 on average, from $4.15 to $26.83. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $10.99 that is $0 to $1K a year per listing.

Average price

$10.99under the $15 to $100 sweet spot

Price range

$4.15–$26.83

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

3.9%of orders · Amazon United States median 2.1%

65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #815 within Skullies & Beanies. It carries 11,322 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

65%

Prime listings

100%

Out of stock, average day

8.0%

Average rank

#815in Skullies & Beanies

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

11,322per listing

Listings tracked

57

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

51 months