Is olive green cardigan profitable to sell on Amazon United States?

The niche generates $69K/yr across 267 tracked products. 1 of 90 products launched in the last 360 days are still selling. 90-day search growth is -26.7%. Flapen's verdict: Skip it (44/100).

How competitive is the olive green cardigan niche?

79 brands and 89 sellers compete. The top 5 products take 10% of clicks and top 5 brands hold 57% of demand.

What do buyers complain about in olive green cardigan?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Color. The return rate is 9.8% — above our launch gate.

What does it cost to enter the olive green cardigan niche?

Listings span $9.93–$36.04; the average listing price is $21.89 (sweet spot $15–$100). The average incumbent carries 4,776 reviews — the moat a new listing must climb.

olive green cardigan

Skip it

High returns (9.8%) — this niche doesn't clear our bar today.

Competition

Incredible10%

top-5 click share — an open shelf

Avg price

Great$21.89

avg listing price — sweet spot $15–$100

Price range

Great$9.93–$36.04

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great57%

top-5 brand share — no brand owns this niche

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Bad4,775.8

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$69K

$69K/yr · 378K searches

Growth

Bad-26.7%

90-day search growth — must beat 0% to launch

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

Returns

Bad9.8%

return rate — above 5% kills the launch gate

Signals High Returns

According to Flapen's Amazon United States niche tracking, olive green cardigan is a $69K/yr Amazon United States market (378K searches/yr). The top 5 brands hold 57% of demand. Verdict: Skip it — 44/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

olive green cardigan market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: $44K–$55K; units × avg price
Conversion rate: 0.8%
Avg BSR: #245
Page quality: 0%
Prime: 100%
Sponsored: 87%
Out of stock: 5.3%
Avg brand age: 34 months
Avg seller age: 189 days

Competition & brand share

Clicks spread well past the top 5 (10% combined) — an open shelf where new products get seen.

Brands

79 falling

Sellers

Top-5 brand share

57%

Top 20: 78%

Top-5 click share

10%

Top 20: 28%

Open market

44%

Amazon Essentials30%
GRACE KARIN13%
GRECERELLE4%
LETDIOSTO4%
YSYOKOW2%
Urban CoCo2%

Top olive green cardigan search terms

sage green cardigan35K/yr -13.9%0.4% conv.
olive green cardigan44K/yr -15.6%0.5% conv.
light green cardigan34K/yr -38.1%0.6% conv.
lime green cardigan27K/yr -11.9%0.5% conv.
mint green cardigan24K/yr -29.0%0.4% conv.
olive green cardigan women32K/yr -32.0%0.6% conv.
green cropped cardigan17K/yr -33.1%0.4% conv.
sage green cardigan for women14K/yr -21.2%0.3% conv.
army green cardigan17K/yr -0.7%0.3% conv.
sage cardigan11K/yr -18.9%0.5% conv.

All search terms

Top olive green cardigan products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Amazon Essentials Womens Lightweight Crewneck Button-Down Cardigan Sweater (Available in Plus Size) Olive X-Small

Amazon Essentials$15.474.4★19,543 rev

Amazon Essentials Womens Lightweight Crewneck Button-Down Cardigan Sweater (Available in Plus Size) Olive X-Large

Amazon Essentials$15.574.4★19,543 rev

Amazon Essentials Womens Lightweight Crewneck Button-Down Cardigan Sweater (Available in Plus Size) Sage Green Heather Large

Amazon Essentials$15.384.4★19,543 rev

Amazon Essentials Womens Lightweight Crewneck Button-Down Cardigan Sweater (Available in Plus Size) Dark Green Large

Amazon Essentials$15.384.4★19,543 rev

Amazon Essentials Womens Lightweight Crewneck Button-Down Cardigan Sweater (Available in Plus Size) Sage Green Heather Small

Amazon Essentials$15.114.4★19,543 rev

Newest

by launch date

GRACE KARIN Womens Summer Green Cardigan Sweaters Lightweight Cardigans for Women Trendy Button Shrug Sweater Tops M

GRACE KARIN$24.183,220 rev

6mo ago

Selagira Womens Lightweight Cardigan Sweaters Button Down Long Sleeve Knit Cardigans for Women Summer Spring (US Alpha Large Regular Regular Green)

Selagira$28.9114 rev

6mo ago

Casuashion Womens Cropped Cardigan Sweaters Crew Neck Button Down Open Front Knit Bolero Shrugs Green

Casuashion$27.96593 rev

11mo ago

LETDIOSTO Cropped Cardigan Bolero Shrug for Women Button Down Long Sleeve Knit Sweater for Dresses for Jeans Deep Green S

LETDIOSTO$25.981,003 rev

1y ago

Urban CoCo Womens Cropped Cardigan Sweater Lightweight Long Sleeve Y2K Fall Spring Jacket Clothes 2026 (Green Fern M)

Urban CoCo$24.73375 rev

1y ago

What buyers say about olive green cardigan

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall21%

“Fits as expected”

Quality-Overall12%

“Great quality, great cardi”

Color11%

“Beautiful color”

Soft Feel10%

“Buttery soft”

Weight Light8%

“more suited for cool evening or over lightweight shirt”

Comfort-Overall7%

“Comfortable fit”

Material Quality3%

“Nice material and very comfortable”

Value For Money3%

“Good for the price”

Shape/Style3%

“Love the shape”

Advertised Vs Actual Product2%

“AS ADVERTISED”

What buyers complain about

Size-Overall16%

“Too long”

Quality-Overall8%

“Very cheaply made”

Color5%

“Colors may be inaccurate”

Durability5%

“quickly unraveled”

Pilling/Linting3%

“Heavy Pilling”

Wrinkles3%

“Wrinkled”

Material Quality3%

“The material is a little stiffer than I was anticipating”

Thickness2%

“It is not sheer thin fabric”

Stitch/Finish/Polish2%

“Its funny because the shoulder seam is on the outside”

Value For Money1%

“Looks Expensive”

Top return reasons

Size-Overall49%

Color9%

Length6%

Material Quality6%

Sleeve Fit5%

Chest Fit4%

Thin4%

Shape/Style2%

Shoulder Fit2%