Olga Panties for Women

Shoppers searched for this 173K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +7.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.

Searches, last 12 months

173K

Growth, 90 days vs prior 90

+7.9%

Conversion, latest week

1.4%

Market size, estimated

$49Ka year

Top search term

bali briefs for women18K searches a year

Listings sell for $20.58 on average, from $7.57 to $42.91. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $20.58 that is $0 to $2K a year per listing.

Average price

$20.58inside the $15 to $100 sweet spot

Price range

$7.57–$42.91

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

4.1%of orders · Amazon United States median 2.1%

45% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #198 within Lingerie. It carries 6,829 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

45%

Prime listings

95%

Out of stock, average day

4.7%

Average rank

#198in Lingerie

Average rating

4.30 starsAmazon United States average 4.42 stars

Average reviews

6,829per listing

Listings tracked

181

9 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

5Amazon's first-year sales bar

Average brand age

47 months