Ole Miss Hat

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -10.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.

Searches, last 12 months

52K

Growth, 90 days vs prior 90

-10.3%

Conversion, latest week

1.9%

Market size, estimated

$30Ka year

Top search term

ole miss hat47K searches a year

Listings sell for $29.90 on average, from $15.30 to $45.06. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $29.90 that is $0 to $3K a year per listing.

Average price

$29.90inside the $15 to $100 sweet spot

Price range

$15.30–$45.06

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

4.2%of orders · Amazon United States median 2.1%

56% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 9.8% of listings are out of stock. The average listing ranks #9,270 within Baseball Caps. It carries 211 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

94%

Out of stock, average day

9.8%

Average rank

#9,270in Baseball Caps

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

211per listing

Listings tracked

32

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

48 months