Old Fuckers Club Hat

Shoppers searched for this 181K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -65.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $95K a year.

Searches, last 12 months

181K

Growth, 90 days vs prior 90

-65.3%

Conversion, latest week

3.8%

Market size, estimated

$95Ka year

Top search term

old fuckers club61K searches a year

Listings sell for $14.00 on average, from $5.91 to $30.87. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $14.00 that is $1K to $4K a year per listing.

Average price

$14.00under the $15 to $100 sweet spot

Price range

$5.91–$30.87

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$1K–$4K

Returns

5.6%of orders · Amazon United States median 2.1%

11% of listings pay for placement with sponsored ads. 53% ship with Prime. On an average day, 16.4% of listings are out of stock. The average listing ranks #28,534 within Baseball Caps. It carries 429 reviews at 3.97 stars, so a new listing needs social proof before a better product.

Sponsored listings

11%

Prime listings

53%

Out of stock, average day

16.4%

Average rank

#28,534in Baseball Caps

Average rating

3.97 starsAmazon United States average 4.42 stars

Average reviews

429per listing

Listings tracked

36

34 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

34

Successful launches

2Amazon's first-year sales bar

Average brand age

32 months