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Oktoberfest Socks Women

Fail

Shoppers spend an estimated $13K a year here, so Oktoberfest Socks Women is a Fail.

Flapen Score
44
44 / 100
Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 45
Market size
$13K/yr26K searches / yr
90-day growth
+42.9%search demand this quarter
Competition
62%top-5 click share · 13 brands · 13 sellers

Flapen Score

Oktoberfest Socks Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Oktoberfest Socks Women is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Oktoberfest Socks Women market on Amazon at a glance

Shoppers on Amazon United States searched for Oktoberfest Socks Women 26K times last year and spent an estimated $13K. The top 5 brands take 79% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 4.2% of those searches ended in a purchase.

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved +42.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.

Searches, last 12 months
26K
Growth, 90 days vs prior 90
+42.9%
Conversion, latest week
4.2%
Market size, estimated
$13Ka year
Peak month
September79.7× the quietest month
Top search term
dirndl socks women5K searches a year

02 · Price

A sale here is worth $12.14.

Listings sell for $12.14 on average, from $6.80 to $19.50. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $12.14 that is $0 to $1K a year per listing.

Average price
$12.14under the $15 to $100 sweet spot
Price range
$6.80–$19.50
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
2.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.5% of listings are out of stock. The average listing ranks #44,681 within Socks & Hosiery. It carries 1,289 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
17.5%
Average rank
#44,681in Socks & Hosiery
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
1,289per listing
Listings tracked
18

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Oktoberfest Socks Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 rising

Sellers

13

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

17%

  • Brand 134%
  • Brand 223%
  • Brand 312%
  • Brand 46%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (7 brands, 17%)

Demand

Oktoberfest Socks Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '24Spike '25Prime Day '25Spike '26DecJanMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 79.7×

Search terms

Top Oktoberfest Socks Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dirndl socks women5K/yr
  • dirndl socks9K/yr
  • oktoberfest socks women13K/yr

Reviews and returns

What reviews say buyers love and hate about Oktoberfest Socks Women

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Comfort-Overall”
18%of negative reviews mention “Thickness”
2.6%of orders come back
“I thought they would be a little thicker”
A buyer, on “Thickness”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Oktoberfest Socks Women questions

Answered from the same tracked data.