ojo turco
Skip itA small market ($44K/yr) — this niche doesn't clear our bar today.
Returns
Great1.7%return rate — above 5% kills the launch gate
Review moat
Good870.8avg incumbent reviews — the moat a new listing must climb
Brand share
Good66%top-5 brand share — brands hold most of the demand
Growth
Okay+14.6%90-day search growth — must beat 0% to launch
Avg price
Okay$10.99avg listing price — sweet spot $15–$100
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Price range
Bad$6.59–$17.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$44K$44K/yr · 193K searches
According to Flapen's Amazon United States niche tracking, ojo turco is a $44K/yr Amazon United States market (193K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Dec. Verdict: Skip it — 41/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
ojo turco market data
- Units sold / yr
- 4K–5K
- avg 0–100/product
- Revenue / yr
- $44K–$55K
- units × avg price
- Conversion rate
- 2.1%
- Avg BSR
- #346
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 90%
- Out of stock
- 0.1%
- Avg brand age
- 31 months
- Avg seller age
- 174 days
Competition & brand share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.Brands
19 falling
Sellers
22
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
30%
- VIBILIA30%
- LuckyAmor18%
- Bivei12%
- Candymosa4%
- Ieftop3%
- Hicarer3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +14.6% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.9×
Top ojo turco search terms
- ojo turco49K/yr
- evil eye protection20K/yr
- evil eye gifts23K/yr
- mal de ojo10K/yr
- greek evil eye9K/yr
- turkish evil eye9K/yr
- evil eye gifts for women13K/yr
- evil eyes9K/yr
- evil eye accessories8K/yr
- glass evil eye5K/yr
Top ojo turco products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
VIBILIA 2 Pcs Evil Eye Bracelets for Women Men Handmade Braided Kabbalah Good Luck Bracelet Rope Cord Thread Friendship Bracelet Adjustable String Minimalist Jewelry - Black
VIBILIA$9.104.1★610 rev
Evil Eye Fidget Ring for Women - 18K Gold Plated Stainless Steel Spinner Rings for Anxiety Relief Ojo Turco Ring Luck Amulet Turkish Faith Protection Stackable Jewelry Gift for Women Men (Gold 7)
LuckyAmor$11.524.4★293 rev
Bivei Evil Eye Protection Crystal Healing Bracelet
Bivei$13.344.7★96 rev
Evil Eye Fidget Ring for Women - 18K Gold Plated Stainless Steel Spinner Rings for Anxiety Relief Ojo Turco Ring Luck Amulet Turkish Faith Protection Stackable Jewelry Gift for Women Men (Gold 8)
LuckyAmor$11.684.4★293 rev
Candymosa 2.3 Turkish Evil Eye Decor Ornament - Evil Eye Wall Hanging - Home Protection Charm Evil Eye Wall Decor - Turkish Nazar Amulet
Candymosa$8.524.6★143 rev
Newest
by launch dateBivei Evil Eye Protection Crystal Healing Bracelet
Bivei$13.3496 rev
Feyukeu 18K Gold Plated Evil Eye Bracelet Set Adjustable Stack Beaded Jewelry with Hamsa Hand & St Benedict Freshwater Cultured Pearls Spiritual Protection Gift for Women
Feyukeu$9.87114 rev
YBEATY 4 Pcs Blue Evil Eye Glass Hanging Pendant Car Rearview Evil Eye Charm Ornament Turkish Greek Amulet Wall Decor Accessories for Good Luck Protection Energy Wedding Party Christmas Home (Round)
YBEATY$6.8777 rev
HGDEER Evil Eye Bracelets Crystal Bracelets Protection Black Tourmaline Tigers Good Luck Gifts Healing Spiritual Jewelry for Women Charm Grounding Positive Energy Stocking Stuffer
HGDEER$14.17170 rev
Evil Eye Fidget Ring for Women - 18K Gold Plated Stainless Steel Spinner Rings for Anxiety Relief Ojo Turco Ring Luck Amulet Turkish Faith Protection Stackable Jewelry Gift for Women Men (Gold 7)
LuckyAmor$11.52293 rev
Trending
90-day click momentumBivei Evil Eye Protection Crystal Healing Bracelet
Bivei$13.344.7★
Evil Eye Fidget Ring for Women - 18K Gold Plated Stainless Steel Spinner Rings for Anxiety Relief Ojo Turco Ring Luck Amulet Turkish Faith Protection Stackable Jewelry Gift for Women Men (Gold 8)
LuckyAmor$11.684.4★
Evil Eye Fidget Ring for Women - 18K Gold Plated Stainless Steel Spinner Rings for Anxiety Relief Ojo Turco Ring Luck Amulet Turkish Faith Protection Stackable Jewelry Gift for Women Men (Gold 7)
LuckyAmor$11.524.4★
Chuangdi 20 Pcs Evil Eye Keychain Turkish Evil Eye Bag Charms Blue Keyring Good Luck Greece Keychain Gift for Employee Worker(1 Inches)
Chuangdi$12.164.7★
VIBILIA 2 Pcs Evil Eye Bracelets for Women Men Handmade Braided Kabbalah Good Luck Bracelet Rope Cord Thread Friendship Bracelet Adjustable String Minimalist Jewelry - Black
VIBILIA$9.104.1★
What buyers say about ojo turco
What buyers praise and complain about, mined from review topics.What buyers love
“I was super impressed with the quality considering how affordable it is”
“Fits great”
“Great price”
“Durable”
“As advertised”
“Great gift to give to others with great intentions”
“Good color and quality”
“Comfortable”
“These designs are great”
“Adjustable and fits perfectly”
What buyers complain about
“This was a return too small can fix a small child”
“Does not last”
“Looks cheap, bought it cheap”
“not sturdy and tarnishes”
“it cut my skin so bad after only half an hour of wear”
“had I realized it was heavy thread”
“made of plastic”
“incorrect color sent”
“thin”
“This does not stay closed”
Top return reasons
Common questions
- Is ojo turco profitable to sell on Amazon United States?
- The niche generates $44K/yr across 20 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +14.6%. Flapen's verdict: Skip it (41/100).
- How competitive is the ojo turco niche?
- 19 brands and 22 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 66% of demand.
- What do buyers complain about in ojo turco?
- Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 1.7%.
- When does demand for ojo turco peak?
- Demand peaks in Dec; the busiest month runs 1.9× the quietest.
- What does it cost to enter the ojo turco niche?
- Listings span $6.59–$17.68; the average listing price is $10.99 (sweet spot $15–$100). The average incumbent carries 871 reviews — the moat a new listing must climb.