Is off the shoulder tops for women profitable to sell on Amazon United States?

The niche generates $158K/yr across 78 tracked products. 12 of 18 products launched in the last 360 days are still selling. 90-day search growth is -26.3%. Flapen's verdict: Skip it (43/100).

How competitive is the off the shoulder tops for women niche?

27 brands and 35 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 70% of demand.

What do buyers complain about in off the shoulder tops for women?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Transparency. The return rate is 7.1% — above our launch gate.

When does demand for off the shoulder tops for women peak?

Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 3.2× the quietest.

What does it cost to enter the off the shoulder tops for women niche?

Listings span $6.38–$31.53; the average listing price is $16.18 (sweet spot $15–$100). The average incumbent carries 2,661 reviews — the moat a new listing must climb.

off the shoulder tops for women

Skip it

Weak search conversion (0.3%) — this niche doesn't clear our bar today.

Competition

Great26%

top-5 click share — an open shelf

Avg price

Great$16.18

avg listing price — sweet spot $15–$100

Price range

Good$6.38–$31.53

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good70%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,661.46

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$158K

$158K/yr · 3.0M searches

Returns

Bad7.1%

return rate — above 5% kills the launch gate

Growth

Bad-26.3%

90-day search growth — must beat 0% to launch

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Signals High Returns

According to Flapen's Amazon United States niche tracking, off the shoulder tops for women is a $158K/yr Amazon United States market (3.0M searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Skip it — 43/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

off the shoulder tops for women market data

Units sold / yr: 13K–15K; avg 100–250/product
Revenue / yr: $202K–$243K; units × avg price
Conversion rate: 0.3%
Avg BSR: #471
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 0.0%
Avg brand age: 29 months
Avg seller age: 159 days

Competition & brand share

Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.

Brands

27 rising

Sellers

Top-5 brand share

70%

Top 20: 96%

Top-5 click share

26%

Top 20: 61%

Open market

27%

Trendy Queen37%
SUUKSESS11%
EasyGala10%
AUTOMET7%
GAYHAY6%
INLYRIC3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -26.3% search growth over the last 90 days.

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 3.2×

Open Trend

Top off the shoulder tops for women search terms

skims dupe820K/yr -26.3%0.2% conv.
double lined tops for women506K/yr -26.0%0.2% conv.
skims dup e top452K/yr -43.3%0.4% conv.
skims dupes367K/yr -21.9%0.2% conv.
skims top143K/yr -30.2%0.4% conv.
double lined tops70K/yr +22.7%0.1% conv.
double lined top46K/yr +49.2%0.1% conv.
skims tshirt51K/yr +0.4%0.6% conv.
skims dupe top78K/yr -27.9%0.4% conv.
skims shirt53K/yr -6.2%0.6% conv.

All search terms

Top off the shoulder tops for women products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Trendy Queen Womens Short Sleeve T Shirts - Buttery Soft Summer Crop Tops Slim Fit Y2k Basic Tees for Workout Black S

Trendy Queen$9.764.5★6,336 rev

SUUKSESS Women Sexy Square Neck Thong Bodysuit Backless Sleeveless Cami Body Suit Top (Black M)

SUUKSESS$25.544.4★1,706 rev

Trendy Queen Womens Double Lined Square Neck Tank Top White

Trendy Queen$11.594.5★961 rev

GAYHAY 3 Pack Basic Tees for Women - Crew Neck Slim Fit Tight T Shirts Cute Y2K Trendy Crop Tops Clothes for Casual Summer 2025 Black White Brown

GAYHAY$16.174.6★1,352 rev

AUTOMET Womens 3 Piece Short Sleeve Shirts Basic Going Out Slim Fitted Crop Tops 2026 Summer Y2k Spring Clothes Black White Haze Blue S

AUTOMET$24.514.6★2,826 rev

Newest

by launch date

TNNZEET White Shirt Womens - Slim Fit Short Sleeve Crop Top Crew Neck Casual Basic Tees Spring Summer Fashion Clothing 2026

TNNZEET$6.79271 rev

6mo ago

ANRABESS Women Short Sleeve Tops Summer 2026 Double Lined Crewneck T Shirt Basic Tight Workout Tee Y2k Clothes Black Large

ANRABESS$10.1863 rev

6mo ago

Trendy Queen Womens Short Sleeve Crop Cute Summer Tops Oatmeal Grey S

Trendy Queen$9.43249 rev

7mo ago

Trendy Queen Womens Double Lined Square Neck Tank Top White

Trendy Queen$11.59961 rev

7mo ago

EasyGala Womens Double Lined Backless Crop Tank Tops Fitted Boat Neck Top Summer Sleeveless Going Out Cropped T Shirts Y2K Fashion Low Back Tops 2026 Brown

EasyGala$17.1480 rev

8mo ago

What buyers say about off the shoulder tops for women

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall21%

“Very flattering fit”

Comfort-Overall13%

“Really comfortable”

Soft Feel10%

“Buttery Soft”

Quality-Overall8%

“Amazing quality”

Material Quality7%

“Soft material”

Color7%

“True to color”

Stretchability/Expandability/Elasticity4%

“Stretchy and soft”

Value For Money3%

“Great deal”

Shape/Style3%

“comfortable and stylish”

Thickness2%

“The thickness of the material is nice”

What buyers complain about

Size-Overall24%

“Too short”

Quality-Overall5%

“cheap quality”

Transparency3%

“Really see through”

Thickness3%

“Thick”

Material Quality2%

“Material is very rough and uncomfortable”

Smell2%

“Weird smell”

Strap/String Quality2%

“Strap broke”

Color2%

“Color faded”

Durability2%

“Broke”

Chest Fit2%

“No support for my small chest”

Top return reasons

Size-Overall53%

Chest Fit10%

Length8%

Material Quality6%

Waist Fit3%

Thin2%

Advertised Vs Actual Product2%

Transparency2%

Color1%

Shape/Style1%

Common questions

Is off the shoulder tops for women profitable to sell on Amazon United States?: The niche generates $158K/yr across 78 tracked products. 12 of 18 products launched in the last 360 days are still selling. 90-day search growth is -26.3%. Flapen's verdict: Skip it (43/100).
How competitive is the off the shoulder tops for women niche?: 27 brands and 35 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 70% of demand.
What do buyers complain about in off the shoulder tops for women?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Transparency. The return rate is 7.1% — above our launch gate.
When does demand for off the shoulder tops for women peak?: Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 3.2× the quietest.
What does it cost to enter the off the shoulder tops for women niche?: Listings span $6.38–$31.53; the average listing price is $16.18 (sweet spot $15–$100). The average incumbent carries 2,661 reviews — the moat a new listing must climb.