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Obanai Sword

Fail

Shoppers spend an estimated $10K a year here, so Obanai Sword is a Fail.

Flapen Score
33
33 / 100
Ranks 15,219 of 16,930 Clothing, Shoes & Jewelry niches · −12 vs the category median of 45
Market size
$10K/yr36K searches / yr
90-day growth
-7.4%search demand this quarter
Competition
73%top-5 click share · 9 brands · 11 sellers

Flapen Score

Obanai Sword against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Obanai Sword is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Obanai Sword market on Amazon at a glance

Shoppers on Amazon United States searched for Obanai Sword 36K times last year and spent an estimated $10K. The top 5 brands take 84% of clicks. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -7.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10K a year.

Searches, last 12 months
36K
Growth, 90 days vs prior 90
-7.4%
Conversion, latest week
0.9%
Market size, estimated
$10Ka year
Top search term
obanai sword33K searches a year

02 · Price

A sale here is worth $33.08.

Listings sell for $33.08 on average, from $19.57 to $49.52. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $33.08 that is $0 to $3K a year per listing.

Average price
$33.08inside the $15 to $100 sweet spot
Price range
$19.57–$49.52
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
3.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

55% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 33.3% of listings are out of stock. The average listing ranks #225 within Props. It carries 1,713 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
55%
Prime listings
91%
Out of stock, average day
33.3%
Average rank
#225in Props
Average rating
4.39 starsAmazon United States average 4.42 stars
Average reviews
1,713per listing
Listings tracked
11

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Obanai Sword products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

Brands

9 falling

Sellers

11

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

9%

  • Brand 125%
  • Brand 224%
  • Brand 317%
  • Brand 411%
  • Brand 57%
  • Brand 66%
  • Open — no brand owns it (3 brands, 9%)

Demand

Obanai Sword search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500Spike '26DecJanFebMarAprMayJun

Peak months: Dec · busiest ÷ quietest = 2.9× · 7 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Obanai Sword

We read the reviews and the return reasons for every product selling here.

100%of positive reviews mention “Fun/Entertainment Experience”
67%of negative reviews mention “Size-Overall”
3.8%of orders come back
“Smaller than expected”
A buyer, on “Size-Overall”67% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Obanai Sword questions

Answered from the same tracked data.