Skip to content

Oakley Sutro Lenses

Fail

An estimated 7.8% of orders come back, so Oakley Sutro Lenses is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$67K/yr53K searches / yr
90-day growth
+42.6%search demand this quarter
Competition
52%top-5 click share · 8 brands · 15 sellers

Flapen Score

Oakley Sutro Lenses against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Oakley Sutro Lenses is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Oakley Sutro Lenses market on Amazon at a glance

Shoppers on Amazon United States searched for Oakley Sutro Lenses 53K times last year and spent an estimated $67K. The top 5 brands take 94% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 2.4% of those searches ended in a purchase.

Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +42.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.

Searches, last 12 months
53K
Growth, 90 days vs prior 90
+42.6%
Conversion, latest week
2.4%
Market size, estimated
$67Ka year
Peak month
July2.5× the quietest month
Top search term
oakley sutro lenses33K searches a year

02 · Price

A sale here is worth $52.15.

Listings sell for $52.15 on average, from $12.66 to $84.71. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $52.15 that is $0 to $5K a year per listing.

Average price
$52.15inside the $15 to $100 sweet spot
Price range
$12.66–$84.71
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
7.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #613 within Sunglasses & Eyewear Accessories. It carries 104 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
100%
Out of stock, average day
1.8%
Average rank
#613in Sunglasses & Eyewear Accessories
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
104per listing
Listings tracked
26

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Oakley Sutro Lenses products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

15

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

52%

Top 20: 93%

Open market

4%

  • Brand 165%
  • Brand 212%
  • Brand 37%
  • Brand 46%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (2 brands, 4%)

Demand

Oakley Sutro Lenses search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '25Black Friday '25Spike '26JulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 2.5×

Search terms

Top Oakley Sutro Lenses search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • oakley sutro lenses33K/yr
  • oakley sutro replacement lenses10K/yr
  • sutro replacement lens7K/yr
  • sutro lenses3K/yr

Reviews and returns

What reviews say buyers love and hate about Oakley Sutro Lenses

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Size-Overall”
25%of negative reviews mention “Size-Overall”
7.8%of orders come back
“Didnt fit”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Oakley Sutro Lenses questions

Answered from the same tracked data.