oakley frogskins
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Competition
Great34%top-5 click share — an open shelf
Review moat
Good928.41avg incumbent reviews — the moat a new listing must climb
Growth
Good+32.0%90-day search growth — must beat 0% to launch
Avg price
Good$162.17avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$19.87–$282.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad6.5%return rate — above 5% kills the launch gate
Market size
Bad$69K$69K/yr · 31K searches
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Brand share
Bad98%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, oakley frogskins is a $69K/yr Amazon United States market (31K searches/yr). The top 5 brands hold 98% of demand. Verdict: Skip it — 38/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
oakley frogskins market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- $41K–$81K
- units × avg price
- Conversion rate
- 1.4%
- Avg BSR
- #3,307
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 81%
- Out of stock
- 18.4%
- Avg brand age
- 55 months
- Avg seller age
- 158 days
Competition & brand share
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.Brands
7 falling
Sellers
21
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
34%
Top 20: 66%
Open market
1%
- Oakley86%
- FEISEDY4%
- KUGUAOK3%
- Maui Jim2%
- Bircenpro2%
- Foster Grant1%
- Open — no brand owns it (1 brand, 1%)
Demand
Weekly Amazon search volume, last 40 weeks — +32.0% search growth over the last 90 days.Top oakley frogskins search terms
- oakley aviator sunglasses for women7K/yr
- oakley womens sunglasses polarized7K/yr
- oakley sunglasses for women aviator6K/yr
- oakley sunglasses for women cat eye4K/yr
- womens oakley4K/yr
- oakley sunglasses for women round3K/yr
Top oakley frogskins products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Oakley Feedback OO4079 407901 59MM Rose Gold/Brown Gradient Aviator Sunglasses for Women
Oakley$178.834.6★2,311 rev
Oakley Woman Sunglasses Crystal Raspberry Frame G40 Black Gradient Lenses 58MM
Oakley$144.414.7★1,741 rev
Oakley SPLIT TIME OO4129 Sunglasses CRYSTAL RASPBERRY Frame with G40 BLACK GRADIENT Lenses With Official Eyewear Kit
Oakley$175.815.0★22 rev
FEISEDY Retro Polarized Aviator Sunglasses for Women Men Vintage Square Sunglass With Classic Style B0259
FEISEDY$24.954.6★216 rev
Oakley Feedback OO4079 407937 59MM Polished Gold/Prizm Rose Gold Polarized Aviator Sunglasses for Women+ Microfiber Pouch
Oakley$244.094.6★2,311 rev
Newest
by launch date
KUGUAOK Polarized Aviator Sunglasses for Women Sporty Style Running Sun Glasses Tangle Free Frame Vintage Trendy Shades
KUGUAOK$22.9552 rev
FEISEDY Retro Polarized Aviator Sunglasses for Women Men Vintage Square Sunglass With Classic Style B0259
FEISEDY$24.95216 rev
Oakley Woman Sunglasses Matte Grey Ink Frame Prizm Rose Gold Lenses 57MM
Oakley$187.4235 rev
Oakley Feedback OO4079 407953 59MM Satin Black/Prizm Golf Aviator Sunglasses for Women
Oakley$193.862,311 rev
Oakley Woman Sunglasses Transparent Ginger Frame Prizm Tungsten Lenses 58MM
Oakley$170.011,741 rev
Trending
90-day click momentumKUGUAOK Polarized Aviator Sunglasses for Women Sporty Style Running Sun Glasses Tangle Free Frame Vintage Trendy Shades
KUGUAOK$22.954.3★
Oakley Woman Sunglasses Matte Grey Ink Frame Prizm Rose Gold Lenses 57MM
Oakley$187.424.6★
Oakley Woman Sunglasses Transparent Ginger Frame Prizm Tungsten Lenses 58MM
Oakley$170.014.7★
Oakley Feedback OO4079 407933 59MM Polished Chrome/Prizm Sapphire Polarized Aviator Sunglasses for Women+ Microfiber Pouch
Oakley$242.504.6★
Oakley FEEDBACK OO4079 Sunglasses POLISHED GOLD Frame with PRIZM ROSE GOLD POLARIZED Lenses With Official Eyewear Kit
Oakley$245.094.4★
What buyers say about oakley frogskins
What buyers praise and complain about, mined from review topics.What buyers love
“Super comfortable”
“They felt snug”
“definitely worth the price”
“These glasses are stylish”
“The frame feels lightweight”
“I love the color too”
“I feel like they are good solid quality”
“As advertised”
“Attractive and durable”
“They are sturdy and shield my eyes from glare and sun, especially when I am driving”
What buyers complain about
“too tight to me”
“they are not the best quality”
“don't expect them to last crazy long”
“Expensive Crap”
“just not a good color for me”
“Lenses scratch eaay”
“All my other sunglasses the trucker hat will push them into my nose and its painful”
“Not flattering”
“they were uncomfortable”
“Can't straighten them”
Top return reasons
Common questions
- Is oakley frogskins profitable to sell on Amazon United States?
- The niche generates $69K/yr across 54 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +32.0%. Flapen's verdict: Skip it (38/100).
- How competitive is the oakley frogskins niche?
- 7 brands and 21 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in oakley frogskins?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 6.5% — above our launch gate.
- What does it cost to enter the oakley frogskins niche?
- Listings span $19.87–$282.26; the average listing price is $162.17 (sweet spot $15–$100). The average incumbent carries 928 reviews — the moat a new listing must climb.