Nylon Socks for Women

Shoppers searched for this 411K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.7% of those searches ended in a purchase. Searches in the last 90 days moved -14.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $369K a year.

Searches, last 12 months

411K

Growth, 90 days vs prior 90

-14.5%

Conversion, latest week

8.7%

Market size, estimated

$369Ka year

Peak month

November2.4× the quietest month

Top search term

leggs knee highs42K searches a year

Listings sell for $10.30 on average, from $4.16 to $20.22. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 500 to 750 of them. At $10.30 that is $5K to $8K a year per listing.

Average price

$10.30under the $15 to $100 sweet spot

Price range

$4.16–$20.22

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

500–750

Revenue per listing a year

$5K–$8K

Returns

1.4%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #644 within Socks & Hosiery. It carries 2,693 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

100%

Out of stock, average day

2.1%

Average rank

#644in Socks & Hosiery

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

2,693per listing

Listings tracked

24

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months