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Nye Dresses for Women

Maybe

The top 5 products take only 16% of clicks. But returns run at 23.1% of orders, so Nye Dresses for Women is a Maybe.

Flapen Score
50
50 / 100
Top 30% of 16,930 Clothing, Shoes & Jewelry niches · +5 vs the category median of 45
Market size
$40K/yr1.9M searches / yr
90-day growth
-10.9%search demand this quarter
Competition
16%top-5 click share · 63 brands · 69 sellers

Flapen Score

Nye Dresses for Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Nye Dresses for Women is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nye Dresses for Women market on Amazon at a glance

Shoppers on Amazon United States searched for Nye Dresses for Women 1.9M times last year and spent an estimated $40K. The top 5 brands take 40% of clicks. Demand peaks in Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

0.1% of searches ended in a purchase last week.

Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -10.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months
1.9M
Growth, 90 days vs prior 90
-10.9%
Conversion, latest week
0.1%
Market size, estimated
$40Ka year
Peak month
December1.9× the quietest month
Top search term
sparkly dresses for women1.0M searches a year

02 · Price

A sale here is worth $41.82.

Listings sell for $41.82 on average, from $8.11 to $109.93. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $41.82 that is $0 to $4K a year per listing.

Average price
$41.82inside the $15 to $100 sweet spot
Price range
$8.11–$109.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
23.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #3,281 within Dresses. It carries 862 reviews at 3.99 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
99%
Out of stock, average day
3.0%
Average rank
#3,281in Dresses
Average rating
3.99 starsAmazon United States average 4.42 stars
Average reviews
862per listing
Listings tracked
145

04 · Newcomers

Amazon counts 3 of last year's 52 launches as successful.

52 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
52
Successful launches
3Amazon's first-year sales bar
Average brand age
30 months

Products

Top Nye Dresses for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 16% of clicks. An open shelf where new products get seen.

$0$800$2K$2K$3K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

63 falling

Sellers

69

Top-5 brand share

40%

Top 20: 72%

Top-5 click share

16%

Top 20: 37%

Open market

57%

  • OYOANGLE18%
  • Floerns6%
  • hibshaby6%
  • MIYIEONZ5%
  • calbatic4%
  • Gettalocky4%

Demand

Nye Dresses for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KSpike '24Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.9×

Search terms

Top Nye Dresses for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sparkly dresses for women1.0M/yr
  • glitter dress for women170K/yr
  • vestidos cortos elegantes para fiesta92K/yr
  • gold party dress92K/yr
  • silver dresses71K/yr
  • vestidos elegantes de mujer para graduacin21K/yr
  • golden dress for women62K/yr
  • silver dresses for women43K/yr
  • rose gold dresses41K/yr
  • silver cocktail dress48K/yr

Reviews and returns

What reviews say buyers love and hate about Nye Dresses for Women

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall24%+2.63

Too short

Dress is VERY short

Really long

Material Quality6%−0.11

The material is very light

Kinda of cheap material

Material isnt the highest quality

Quality-Overall5%−0.08

Bad quality

Cheaply made

not the quality I was expecting

Value For Money3%+0.21

Looks really expensive

It looks so much more expensive than what it is

It feels very expensive

Shape/Style3%

unflattering shape

Not flattering

This was not flattering on me at all

Love

Size-Overall29%+2.63

fit as expected

Fits like a glove

Fit great

Comfort-Overall9%+0.76

Super comfortable

easy to wear

Comfortable to wear

Quality-Overall8%−0.08

great quality

Amazing high quality bead work

Very flattering and good quality

Color6%−0.02

the colors are amazing

Nice color

Pretty gold color

Shape/Style6%

Great dress

so cute and stylish

Very flattering

Return

23.1% Return rate 81% Fixable by listing

Size-Overall39%▇▇████

Too short

Dress is VERY short

Really long

Length12%▇▇█▇▇▇
Chest Fit9%▇███▇█
Waist Fit6%█▆▆▆▇▆
Material Quality5%▇▇▆▇▇█

The material is very light

Kinda of cheap material

Material isnt the highest quality

FAQ

Common Nye Dresses for Women questions

Answered from the same tracked data.