november birthstone jewelry
Skip itA small market ($11K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$23.59avg listing price — sweet spot $15–$100
Price range
Great$8.76–$45.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good68%top-5 brand share — brands hold most of the demand
Growth
Good+25.0%90-day search growth — must beat 0% to launch
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Returns
Okay4.3%return rate — above 5% kills the launch gate
Review moat
Okay3,311.95avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$11K$11K/yr · 65K searches
According to Flapen's Amazon United States niche tracking, november birthstone jewelry is a $11K/yr Amazon United States market (65K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 42/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
november birthstone jewelry market data
- Units sold / yr
- 500–750
- avg 0–100/product
- Revenue / yr
- $12K–$18K
- units × avg price
- Conversion rate
- 0.7%
- Avg BSR
- #7,330
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 89%
- Out of stock
- 2.2%
- Avg brand age
- 31 months
- Avg seller age
- 184 days
Competition & brand share
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.Brands
15 falling
Sellers
27
Top-5 brand share
68%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
25%
- JSJOY25%
- Pls Back13%
- Turandoss12%
- Hidepoo10%
- Aurora Tears9%
- ZKJTEARY7%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +25.0% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 13.9×
Top november birthstone jewelry search terms
- november birthstone38K/yr
- november birthstone jewelry24K/yr
- november birthstone jewelry for women2K/yr
- birthstones for november374/yr
Top november birthstone jewelry products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
JSJOY Dainty Birthstone Bracelets for Teenages November Birthstone Bracelet for Women Citrine Bracelet Birthday Gifts Simple Gold Link Chain Bracelet Mom Gifts for Mothers Day
JSJOY$12.104.3★291 rev
Pls Back Dainty Gold Charm Necklaces for Women Non Tarnish 14K Trendy Blue Green Cubic Zirconia Emerald Pendant Birthstone Necklaces Birthday Gifts for Women Waterproof Jewelry November(Citrine)
Pls Back$8.764.5★658 rev
Turandoss Birthday Gifts for Women Trendy 14K Gold Plated Letter L Heart Knot Bangle Bracelet November Lab Yellow Citrine Birthstone Bracelet Birthday Bridesmaid Gifts for Women
Turandoss$16.964.2★34 rev
Hidepoo Birthday Gifts for Women - Citrine Birthstone Personalized Gift November Birthstone Jewelry for Women Wife Mom Tiny Disc Initial A Necklace
Hidepoo$31.243.9★59 rev
ZKJTEARY Siliver Tennis Bracelets for Women Cubic Zirconia Tennis Bracelets Birthstone Bracelet Jewelry Birthday Valentine Mothers Day Gift for Women Mom Wife Her (November-Topaz)
ZKJTEARY$9.134.2★54 rev
Newest
by launch date
Lyniuoy November Birthstone Stud Earrings Citrine Golden Yellow Birthday Gifts With Gift Box 18K White Gold Plated 925 Sterling Silver Hypoallergenic Flat Back Stud For Sensitive Ear 5mm 0.5ct X2
Lyniuoy$26.77168 rev
Yoosteel November Birthstone Bracelet for Women 14K-Gold-Plated Bracelets
Yoosteel$10.34684 rev
Turandoss Birthday Gifts for Women Trendy 14K Gold Plated Letter L Heart Knot Bangle Bracelet November Lab Yellow Citrine Birthstone Bracelet Birthday Bridesmaid Gifts for Women
Turandoss$16.9634 rev
ZKJTEARY Siliver Tennis Bracelets for Women Cubic Zirconia Tennis Bracelets Birthstone Bracelet Jewelry Birthday Valentine Mothers Day Gift for Women Mom Wife Her (November-Topaz)
ZKJTEARY$9.1354 rev
RLMOON Gold Birthstone Rings for Women Non Tarnish 14K Gold Plated Stackable Ring Dainty CZ Emerald Green Gemstone Eternity Band Size 7
RLMOON$9.4572 rev
Trending
90-day click momentumLyniuoy November Birthstone Stud Earrings Citrine Golden Yellow Birthday Gifts With Gift Box 18K White Gold Plated 925 Sterling Silver Hypoallergenic Flat Back Stud For Sensitive Ear 5mm 0.5ct X2
Lyniuoy$26.774.5★
GlameVibe Birthstone Rings For Women Silver Stackable Cubic Zirconia Stainless Steel Birth Stone Ring To My Daughter/Mom Birthday Unique Gifts Jewelry (11-Silver-November 7)
GlameVibe$9.583.6★
GlameVibe Birthstone Rings For Women Silver Stackable Cubic Zirconia Stainless Steel Birth Stone Ring To My Daughter/Mom Birthday Unique Gifts Jewelry (11-Gold-November 7)
GlameVibe$9.263.6★
FANCIME Citrine Cross Necklace For Women Sterling Silver Birthstone Citrine Infinity Heart November Birthstone Jewelry Valentines Day Gifts for Women
FANCIME$42.144.6★
JSJOY Dainty Birthstone Bracelets for Teenages November Birthstone Bracelet for Women Citrine Bracelet Birthday Gifts Simple Gold Link Chain Bracelet Mom Gifts for Mothers Day
JSJOY$12.104.3★
What buyers say about november birthstone jewelry
What buyers praise and complain about, mined from review topics.What buyers love
“Stones are beautiful in the ring”
“Doesn't look cheap”
“Good value for my money”
“Birthday gift”
“looks amazing, durable”
“isnt too thick”
“This works - pretty”
“Great choice - nice chain”
“It is the perfect size”
“Both rings are very comfortable on”
What buyers complain about
“the initial came off soon after use”
“the chain doesnt make her skin green”
“the birthstone is too light”
“It is a small”
“not snug on my wrist”
Top return reasons
Common questions
- Is november birthstone jewelry profitable to sell on Amazon United States?
- The niche generates $11K/yr across 19 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +25.0%. Flapen's verdict: Skip it (42/100).
- How competitive is the november birthstone jewelry niche?
- 15 brands and 27 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 68% of demand.
- What do buyers complain about in november birthstone jewelry?
- Top complaints mined from reviews: Durability, Color, Precious Gemstone. The return rate is 4.3%.
- When does demand for november birthstone jewelry peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 13.9× the quietest.
- What does it cost to enter the november birthstone jewelry niche?
- Listings span $8.76–$45.27; the average listing price is $23.59 (sweet spot $15–$100). The average incumbent carries 3,312 reviews — the moat a new listing must climb.