North Face Rain Jacket

Shoppers searched for this 198K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months

198K

Growth, 90 days vs prior 90

+3.6%

Conversion, latest week

0.3%

Market size, estimated

$58Ka year

Peak month

October9.0× the quietest month

Top search term

north face rain jacket108K searches a year

Listings sell for $88.74 on average, from $18.55 to $139.07. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $88.74 that is $0 to $9K a year per listing.

Average price

$88.74inside the $15 to $100 sweet spot

Price range

$18.55–$139.07

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$9K

Returns

11.6%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #617 within Coats, Jackets & Vests. It carries 1,321 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

2.7%

Average rank

#617in Coats, Jackets & Vests

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

1,321per listing

Listings tracked

64

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

5Amazon's first-year sales bar

Average brand age

45 months