north face lunch box
Skip itWeak search conversion (0.3%) — this niche doesn't clear our bar today.
Avg price
Incredible$36.12avg listing price — sweet spot $15–$100
Price range
Great$7.19–$82.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+76.6%90-day search growth — must beat 0% to launch
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.8%return rate — above 5% kills the launch gate
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad5,032.67avg incumbent reviews — the moat a new listing must climb
Brand share
Bad91%top-5 brand share — brand-locked demand
Market size
Bad$18K$18K/yr · 202K searches
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, north face lunch box is a $18K/yr Amazon United States market (202K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Jul–Aug. Verdict: Skip it — 42/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
north face lunch box market data
- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- $27K–$36K
- units × avg price
- Conversion rate
- 0.3%
- Avg BSR
- #315
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 85%
- Out of stock
- 5.8%
- Avg brand age
- 34 months
- Avg seller age
- 134 days
Competition & brand share
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.Brands
11 falling
Sellers
69
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
45%
Top 20: 85%
Open market
6%
- The North Face50%
- NOL Natural Organic Lifestyle20%
- STANLEY11%
- Vera Bradley5%
- Carhartt4%
- Nike3%
- Open — no brand owns it (5 brands, 6%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +76.6% search growth over the last 90 days.Peak months: Jul, Aug · busiest ÷ quietest = 31.8×
Top north face lunch box search terms
- north face lunch box64K/yr
- nol lunch bag24K/yr
- northface lunch box26K/yr
- north face lunch bag20K/yr
- the north face lunch box13K/yr
- nol45K/yr
- north face lunchbox5K/yr
- the north face lunch bag3K/yr
- lunch box north face2K/yr
- north face lunch box girls72/yr
Top north face lunch box products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
THENORTHFACE Womens Jester Luxe Everyday Laptop Backpack TNF Black/Burnt Coral Metallic One Size
The North Face$79.994.7★17,764 rev
The North Face Jester Crossbody Bag - Water-Repellent Sling Bag Multiple Carry Options Adjustable Bungee Support TNF Black-NPF One Size
The North Face$28.884.6★4,037 rev
STANLEY All Day Mini Lunch Box | 4.2-quart | EVA Insulated Lunch Bag | Crush Resistant | Adjustable Strap | BPA-Free | Rose Quartz
STANLEY$41.044.5★678 rev
Vera Bradley Womens Premium Cotton Lunch Bag Moonless Night One Size
Vera Bradley$32.844.6★620 rev
The North Face Womens Jester Everyday Laptop Backpack - Commuter Travel Bag Laptop Sleeve Water-Repellent Pink Moss One Size
The North Face$69.694.7★17,764 rev
Newest
by launch date
NOL Natural Organic Lifestyle Lunch Bag for Women Lightweight Puffy Leakproof Cooler Tote with Adjustable Strap Freezable & Insulated for Work/Outdoor (Cream)
NOL Natural Organic Lifestyle$24.1720 rev
STANLEY All Day Mini Lunch Box | 4.2-quart | EVA Insulated Lunch Bag | Crush Resistant | Adjustable Strap | BPA-Free | Rose Quartz
STANLEY$41.04678 rev
STANLEY All Day Mini Lunch Box | 4.2-quart | EVA Insulated Lunch Bag | Crush Resistant | Adjustable Strap | BPA-Free | Lilac
STANLEY$33.01678 rev
NOL Natural Organic Lifestyle Womens Nylon Lunch Cooler Cute Quilted Lunch Bag Large Leakproof Insulated Lunch Tote Bag for Work Picnic Travel Dusty blue
NOL Natural Organic Lifestyle$24.82143 rev
The North Face Womens Vault Everyday Laptop Backpack - Commuter Travel Bag Water-Repellent Spacious Main Compartment Pink Salt One Size
The North Face$62.73512 rev
Trending
90-day click momentumSTANLEY All Day Mini Lunch Box | 4.2-quart | EVA Insulated Lunch Bag | Crush Resistant | Adjustable Strap | BPA-Free | Lilac
STANLEY$33.014.5★
The North Face Jester Crossbody Bag TNF Black One Size
The North Face$29.684.6★
The North Face Womens Jester Everyday Laptop Backpack - Commuter Travel Bag Laptop Sleeve Water-Repellent Pink Moss One Size
The North Face$69.694.7★
Vera Bradley Womens Premium Cotton Lunch Bag Moonless Night One Size
Vera Bradley$32.844.6★
The North Face Womens Vault Everyday Laptop Backpack - Commuter Travel Bag Water-Repellent Spacious Main Compartment Pink Salt One Size
The North Face$62.734.6★
What buyers say about north face lunch box
What buyers praise and complain about, mined from review topics.What buyers love
“Convenient size”
“Excellent product”
“Large capacity”
“Amazing price”
“Very durable”
“Looks exactly as pictured”
“its not dirty”
“The lunch box is nice and sturdy”
“easy to use”
“The color is very pretty”
What buyers complain about
“Too large”
“will rip soon”
“Cheap”
“Definitely more expensive though”
“Do not use for warm foods”
“i just wish in inside material wasn't so prone to tearing”
“None of the packages included proper packaging materials or a manual, and every lunchbox had visible stains on the front, sides, and back”
“Gets super dirty”
“It also doesnt keep food cold long enough for me”
“the straps are very uncomfortable”
Top return reasons
Common questions
- Is north face lunch box profitable to sell on Amazon United States?
- The niche generates $18K/yr across 33 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +76.6%. Flapen's verdict: Skip it (42/100).
- How competitive is the north face lunch box niche?
- 11 brands and 69 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 91% of demand.
- What do buyers complain about in north face lunch box?
- Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 3.8%.
- When does demand for north face lunch box peak?
- Demand peaks in Jul–Aug; the busiest month runs 31.8× the quietest.
- What does it cost to enter the north face lunch box niche?
- Listings span $7.19–$82.90; the average listing price is $36.12 (sweet spot $15–$100). The average incumbent carries 5,033 reviews — the moat a new listing must climb.