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ninja turtle hoodie

Skip it

Soft demand (-51.1% this quarter) — this niche doesn't clear our bar today.

Market size 2Growth 0Conversion 6Competition 92Returns 24Price range 87Avg price 95Brand share 7Review moat 93Quality gap 33

Avg price

Incredible$30.17

avg listing price — sweet spot $15–$100

Review moat

Great141.44

avg incumbent reviews — the moat a new listing must climb

Competition

Great23%

top-5 click share — an open shelf

Price range

Great$10.93–$51.57

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Bad5.4%

return rate — above 5% kills the launch gate

Brand share

Bad97%

top-5 brand share — brand-locked demand

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Market size

Bad$9K

$9K/yr · 67K searches

Growth

Bad-51.1%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, ninja turtle hoodie is a $9K/yr Amazon United States market (67K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 35/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

ninja turtle hoodie market data

Units sold / yr
500–750
avg 0–100/product
Revenue / yr
$15K–$23K
units × avg price
Conversion rate
0.5%
Avg BSR
#59,809
Page quality
0%
Prime
91%
Sponsored
65%
Out of stock
9.4%
Avg brand age
42 months
Avg seller age
175 days

Competition & brand share

Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.

Brands

9 rising

Sellers

20

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

23%

Top 20: 56%

Open market

2%

  • TEENAGE MUTANT NINJA34%
  • Nickelodeon30%
  • Bioworld19%
  • Popfunk12%
  • COCO BRANDS2%
  • INTIMO1%
  • Open — no brand owns it (3 brands, 2%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -51.1% search growth over the last 90 days.
4K3KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 7.8×

Top ninja turtle hoodie search terms

  • tmnt hoodie12K/yr
  • ninja turtle hoodie10K/yr
  • ninja turtles hoodie6K/yr
  • teenage mutant ninja turtles hoodie6K/yr
  • tmnt jacket3K/yr
  • ninja turtle jacket4K/yr
  • tmnt sweatshirt3K/yr
  • ninja turtle sweatshirt6K/yr
  • ninja turtles sweatshirt3K/yr
  • teenage mutant ninja turtles sweatshirt3K/yr
All search terms

Top ninja turtle hoodie products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$1864%$3726%$5578%$743101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about ninja turtle hoodie

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall22%

“Good fit”

Quality-Overall20%

“Good Quality Shirt”

Material Quality8%

“Good thick fleece material”

Soft Feel6%

“Soooo soft and cozy”

Durability5%

“Durable color as its been washed a lot”

Warmth5%

“so they dont get too hot”

Comfort-Overall5%

“Comfortable and fit perfect”

Color3%

“the colors are nice”

Washability3%

“It washes well and is super warm and comfortable”

Advertised Vs Actual Product3%

“Exactly as advertised”

What buyers complain about

Size-Overall25%

“Does not fit to size”

Quality-Overall22%

“Cheap quality”

Material Quality14%

“The material is ok, which brings me to why 4 and not 5 stars, it pills, and thats a huge pet peeve mine even on kids clothes pilling just makes it look cheap”

Zipper Quality11%

“Do not purchase zipper broke first time using the jacket grandson was so sad about it”

Thickness6%

“Not super thick”

Print Quality6%

“Low-res image and the print was falling off when I opened the package”

Top return reasons

Size-Overall63%
Material Quality8%
Thin4%
Length4%
Color3%
Advertised Vs Actual Product2%
Waist Fit2%
Sleeve Fit2%
Zipper Quality2%
Chest Fit2%

Common questions

Is ninja turtle hoodie profitable to sell on Amazon United States?
The niche generates $9K/yr across 85 tracked products. 0 of 17 products launched in the last 360 days are still selling. 90-day search growth is -51.1%. Flapen's verdict: Skip it (35/100).
How competitive is the ninja turtle hoodie niche?
9 brands and 20 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 97% of demand.
What do buyers complain about in ninja turtle hoodie?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 5.4% — above our launch gate.
When does demand for ninja turtle hoodie peak?
Demand peaks in Oct–Nov–Dec; the busiest month runs 7.8× the quietest.
What does it cost to enter the ninja turtle hoodie niche?
Listings span $10.93–$51.57; the average listing price is $30.17 (sweet spot $15–$100). The average incumbent carries 141 reviews — the moat a new listing must climb.