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nike swimsuit women

Worth a look

Shows a fragmented shelf (top 5 take 18% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 62Growth 64Conversion 7Competition 95Returns 12Price range 88Avg price 95Brand share 25Review moat 28Quality gap 77

Competition

Incredible18%

top-5 click share — an open shelf

Avg price

Incredible$36.35

avg listing price — sweet spot $15–$100

Price range

Great$10.00–$69.77

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Growth

Good+42.4%

90-day search growth — must beat 0% to launch

Market size

Good$549K

$549K/yr · 2.7M searches

Review moat

Okay3,722.59

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay90%

top-5 brand share — brands hold most of the demand

Returns

Bad8.8%

return rate — above 5% kills the launch gate

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, nike swimsuit women is a $549K/yr Amazon United States market (2.7M searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Jan–Feb–May–Jun–Jul. Verdict: Worth a look — 56/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

nike swimsuit women market data

Units sold / yr
15K–20K
avg 0–100/product
Revenue / yr
$545K–$727K
units × avg price
Conversion rate
0.6%
Avg BSR
#120
Page quality
0%
Prime
98%
Sponsored
87%
Out of stock
3.5%
Avg brand age
44 months
Avg seller age
142 days

Competition & brand share

Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen.

Brands

23 rising

Sellers

105

Top-5 brand share

90%

Top 20: 99%

Top-5 click share

18%

Top 20: 44%

Open market

8%

  • Speedo56%
  • TYR18%
  • baleaf10%
  • beautyin3%
  • Sporti3%
  • Nike2%
  • Open — no brand owns it (17 brands, 8%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +42.4% search growth over the last 90 days.
100K60KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, May, Jun, Jul · busiest ÷ quietest = 9.3×

Top nike swimsuit women search terms

  • speedo swimsuit women713K/yr
  • speedo473K/yr
  • tyr swimsuit women276K/yr
  • nike swimsuit women124K/yr
  • full body swimsuit for women75K/yr
  • competitive swimsuit women84K/yr
  • womens speedo one piece swimsuit63K/yr
  • one piece swimsuit women athletic90K/yr
  • speedo womens swimsuit one piece57K/yr
  • sporti swimsuit women53K/yr
All search terms

Top nike swimsuit women products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$5K2%$11K3%$16K4%$22K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about nike swimsuit women

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall30%

“Great Flattering Fit”

Quality-Overall12%

“Good quality”

Comfort-Overall7%

“It's comfortable”

Value For Money6%

“Low price”

Exercise/Sports Suitability4%

“I swam laps in it this morning and it felt great”

Suitability Fog4%

“Anti Fog Jelly”

Material Quality3%

“Solid material”

Water Resistance3%

“Feels good in the water”

Leak-Proof2%

“They dont leak”

Ease Of Use2%

“Easy to use, fits great”

What buyers complain about

Size-Overall36%

“Extremely small”

Durability10%

“Broke easily”

Quality-Overall9%

“Bad quality”

Color4%

“has already turned light yellow in color”

Strap/String Quality4%

“Broken strap”

Stretchability/Expandability/Elasticity3%

“there wasnt much stretch to it”

Leak-Proof2%

“They also leak occasionally”

Thickness1%

“It's thin and tears easy”

Comfort-Overall1%

“I wouldnt be comfortable wearing as a lifeguard at summer camp”

Material Quality1%

“Material breakdown after 2 months of use”

Top return reasons

Size-Overall81%
Advertised Vs Actual Product3%
Chest Fit2%
Length1%
Shape/Style1%
Material Quality1%
Value For Money1%
Strap/String Quality1%
Color1%
Waist Fit1%

Common questions

Is nike swimsuit women profitable to sell on Amazon United States?
The niche generates $549K/yr across 151 tracked products. 4 of 13 products launched in the last 360 days are still selling. 90-day search growth is +42.4%. Flapen's verdict: Worth a look (56/100).
How competitive is the nike swimsuit women niche?
23 brands and 105 sellers compete. The top 5 products take 18% of clicks and top 5 brands hold 90% of demand.
What do buyers complain about in nike swimsuit women?
Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 8.8% — above our launch gate.
When does demand for nike swimsuit women peak?
Demand peaks in Jan–Feb–May–Jun–Jul; the busiest month runs 9.3× the quietest.
What does it cost to enter the nike swimsuit women niche?
Listings span $10.00–$69.77; the average listing price is $36.35 (sweet spot $15–$100). The average incumbent carries 3,723 reviews — the moat a new listing must climb.