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nike shirts for boys

Skip it

Weak search conversion (0.8%) — this niche doesn't clear our bar today.

Market size 18Growth 21Conversion 10Competition 98Returns 24Price range 85Avg price 89Brand share 97Review moat 62Quality gap 37

Competition

Incredible9%

top-5 click share — an open shelf

Brand share

Incredible21%

top-5 brand share — no brand owns this niche

Avg price

Great$20.43

avg listing price — sweet spot $15–$100

Price range

Great$8.31–$62.67

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,031.37

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Bad5.3%

return rate — above 5% kills the launch gate

Growth

Bad-7.2%

90-day search growth — must beat 0% to launch

Market size

Bad$70K

$70K/yr · 445K searches

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, nike shirts for boys is a $70K/yr Amazon United States market (445K searches/yr). The top 5 brands hold 21% of demand. Demand peaks in Jul–Aug–Dec. Verdict: Skip it — 49/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

nike shirts for boys market data

Units sold / yr
3K–4K
avg 0–100/product
Revenue / yr
$61K–$82K
units × avg price
Conversion rate
0.8%
Avg BSR
#237
Page quality
0%
Prime
100%
Sponsored
95%
Out of stock
12.0%
Avg brand age
31 months
Avg seller age
134 days

Competition & brand share

Clicks spread well past the top 5 (9% combined) — an open shelf where new products get seen.

Brands

110 rising

Sellers

128

Top-5 brand share

21%

Top 20: 51%

Top-5 click share

9%

Top 20: 27%

Open market

78%

  • Cakaner6%
  • OLMRJKD4%
  • LKALPSQ4%
  • KIMI BEAR3%
  • LPHGFZA3%
  • PURE CHAMP3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -7.2% search growth over the last 90 days.
40K30KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Dec · busiest ÷ quietest = 7.5×

Top nike shirts for boys search terms

  • boys outfits size 1053K/yr
  • clothes for teen boys122K/yr
  • boys sets size 10-1227K/yr
  • teen clothes boys20K/yr
  • boys size 1019K/yr
  • teen boy clothes 14-1618K/yr
  • boys athletic clothes16K/yr
  • outfits for boys 10-1213K/yr
  • boys size 1214K/yr
  • ropa para nio de 10 aos10K/yr
All search terms

Top nike shirts for boys products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$7012%$1K3%$2K4%$3K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about nike shirts for boys

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall26%

“Fit as expected”

Quality-Overall13%

“Good Quality and came in 1 day”

Comfort-Overall9%

“is comfortable to wear”

Value For Money7%

“Good price”

Soft Feel6%

“Silky soft”

Material Quality5%

“nice cotton material”

Color4%

“Beautiful Colors”

Pockets/Compartments2%

“convenient pockets”

Advertised Vs Actual Product2%

“As advertised”

Weight Light2%

“It's lightweight and breathable”

What buyers complain about

Size-Overall28%

“Too long”

Quality-Overall8%

“Cheaply made”

Material Quality8%

“Not a good material stuff”

Thickness6%

“not overly thick”

Stitch/Finish/Polish3%

“Stitching is not well made”

Transparency3%

“See through”

Pockets/Compartments2%

“The zippers on the pockets are a bit odd”

Durability2%

“RIPPED EASILY”

Color2%

“Inaccurate color and size”

Thin2%

“Thin material”

Top return reasons

Size-Overall62%
Length9%
Waist Fit7%
Material Quality5%
Inseam Fit3%
Thin2%
Advertised Vs Actual Product2%
Thigh Fit2%
Quality-Overall1%
Transparency1%

Common questions

Is nike shirts for boys profitable to sell on Amazon United States?
The niche generates $70K/yr across 303 tracked products. 17 of 163 products launched in the last 360 days are still selling. 90-day search growth is -7.2%. Flapen's verdict: Skip it (49/100).
How competitive is the nike shirts for boys niche?
110 brands and 128 sellers compete. The top 5 products take 9% of clicks and top 5 brands hold 21% of demand.
What do buyers complain about in nike shirts for boys?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 5.3% — above our launch gate.
When does demand for nike shirts for boys peak?
Demand peaks in Jul–Aug–Dec; the busiest month runs 7.5× the quietest.
What does it cost to enter the nike shirts for boys niche?
Listings span $8.31–$62.67; the average listing price is $20.43 (sweet spot $15–$100). The average incumbent carries 1,031 reviews — the moat a new listing must climb.