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Nike Drawstring Bag

Fail

The top 5 brands take 94% of clicks, so Nike Drawstring Bag is a Fail.

Flapen Score
49
49 / 100
Top 33% of 16,930 Clothing, Shoes & Jewelry niches · +4 vs the category median of 45
Market size
$134K/yr180K searches / yr
90-day growth
+34.6%search demand this quarter
Competition
38%top-5 click share · 10 brands · 94 sellers

Flapen Score

Nike Drawstring Bag against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Nike Drawstring Bag is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nike Drawstring Bag market on Amazon at a glance

Shoppers on Amazon United States searched for Nike Drawstring Bag 180K times last year and spent an estimated $134K. The top 5 brands take 94% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 4.1% of those searches ended in a purchase.

Shoppers searched for this 180K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +34.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $134K a year.

Searches, last 12 months
180K
Growth, 90 days vs prior 90
+34.6%
Conversion, latest week
4.1%
Market size, estimated
$134Ka year
Top search term
nike drawstring bag88K searches a year

02 · Price

A sale here is worth $18.22.

Listings sell for $18.22 on average, from $6.87 to $39.31. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $18.22 that is $5K to $9K a year per listing.

Average price
$18.22inside the $15 to $100 sweet spot
Price range
$6.87–$39.31
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$5K–$9K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

62% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #72 within Gym Bags. It carries 6,400 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
62%
Prime listings
100%
Out of stock, average day
6.8%
Average rank
#72in Gym Bags
Average rating
4.68 starsAmazon United States average 4.42 stars
Average reviews
6,400per listing
Listings tracked
37

04 · Newcomers

8 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
13
Successful launches
8Amazon's first-year sales bar
Average brand age
41 months

Products

Top Nike Drawstring Bag products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

Brands

10 rising

Sellers

94

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

38%

Top 20: 83%

Open market

4%

  • Brand 159%
  • Brand 219%
  • Brand 37%
  • Brand 46%
  • Brand 54%
  • Brand 62%
  • Open — no brand owns it (4 brands, 4%)

Search terms

Top Nike Drawstring Bag search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nike drawstring bag88K/yr
  • nike drawstring backpack24K/yr
  • drawstring backpack nike13K/yr
  • nike string bag18K/yr
  • drawstring bag nike7K/yr
  • nike cinch bag9K/yr
  • nike string backpack6K/yr
  • nike drawstring4K/yr
  • jordan drawstring bag4K/yr
  • nike sack bag4K/yr

Reviews and returns

What reviews say buyers love and hate about Nike Drawstring Bag

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Strap/String Quality”
2.5%of orders come back
“Strap broke immediately”
A buyer, on “Strap/String Quality”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Nike Drawstring Bag questions

Answered from the same tracked data.