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54

nike clothes for women

Worth a look

Shows a sweet-spot price point ($27.51 avg), but weak search conversion (1.1%) keeps it on the watch list.

Market size 82Growth 40Conversion 14Competition 90Returns 50Price range 88Avg price 95Brand share 21Review moat 30Quality gap 30

Avg price

Incredible$27.51

avg listing price — sweet spot $15–$100

Competition

Great25%

top-5 click share — an open shelf

Price range

Great$8.49–$84.06

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Great$1.2M

$1.2M/yr · 4.2M searches

Returns

Good3.0%

return rate — above 5% kills the launch gate

Growth

Okay+12.1%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Review moat

Okay3,485.23

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad92%

top-5 brand share — brand-locked demand

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, nike clothes for women is a $1.2M/yr Amazon United States market (4.2M searches/yr). The top 5 brands hold 92% of demand. Verdict: Worth a look — 54/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

nike clothes for women market data

Units sold / yr
40K–50K
avg 500–750/product
Revenue / yr
$1.1M–$1.4M
units × avg price
Conversion rate
1.1%
Avg BSR
#236
Page quality
0%
Prime
100%
Sponsored
70%
Out of stock
2.5%
Avg brand age
42 months
Avg seller age
123 days

Competition & brand share

Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.

Brands

15 rising

Sellers

222

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

25%

Top 20: 53%

Open market

7%

  • Nike61%
  • adidas25%
  • Sprints2%
  • Battle2%
  • THINDUST2%
  • New Balance2%
  • Open — no brand owns it (9 brands, 7%)

Demand

Weekly Amazon search volume, last 37 weeks — +12.1% search growth over the last 90 days.
100K60KHoliday '25Spike '26Oct '25Dec '25Jan '26Mar '26Apr '26May '26

Top nike clothes for women search terms

  • nike skull cap393K/yr
  • nike men507K/yr
  • adidas hat275K/yr
  • mens nike411K/yr
  • nike cap200K/yr
  • nik179K/yr
  • nike golf hat134K/yr
  • nike hats for women146K/yr
  • nike mens230K/yr
  • adidas hat men126K/yr
All search terms

Top nike clothes for women products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$25K4%$50K6%$75K8%$100K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about nike clothes for women

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall24%

“Awesome fit”

Quality-Overall16%

“Good Quality”

Comfort-Overall10%

“Its comfortable for the most part”

Advertised Vs Actual Product5%

“It was exactly what I wanted”

Weight Light4%

“Lightweight and easy to adjust”

Value For Money4%

“Good price”

Breathability4%

“Very breathable”

Warmth4%

“Keep warm”

Material Quality4%

“Excellent durable material”

Color3%

“Great color”

What buyers complain about

Size-Overall33%

“Runs Large”

Quality-Overall13%

“Poor Quality”

Material Quality4%

“Material is very cheap”

Durability4%

“its already falling apart at the seems”

Value For Money4%

“Expensive”

Thickness3%

“not your typical thin dri-fit”

Advertised Vs Actual Product2%

“Not as advertised”

Shape/Style2%

“ended up looking a bit weird”

Product Condition1%

“Looked used”

Strap/String Quality1%

“But even with the strap unhooked completely”

Top return reasons

Size-Overall64%
Advertised Vs Actual Product4%
Color4%
Length4%
Material Quality4%
Shape/Style3%
Feet Fit2%
Value For Money2%
Width1%
Quality-Overall1%

Common questions

Is nike clothes for women profitable to sell on Amazon United States?
The niche generates $1.2M/yr across 97 tracked products. 11 of 17 products launched in the last 360 days are still selling. 90-day search growth is +12.1%. Flapen's verdict: Worth a look (54/100).
How competitive is the nike clothes for women niche?
15 brands and 222 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 92% of demand.
What do buyers complain about in nike clothes for women?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 3.0%.
What does it cost to enter the nike clothes for women niche?
Listings span $8.49–$84.06; the average listing price is $27.51 (sweet spot $15–$100). The average incumbent carries 3,485 reviews — the moat a new listing must climb.