Nighttime Underwear Boys

Shoppers searched for this 243K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $196K a year.

Searches, last 12 months

243K

Growth, 90 days vs prior 90

+13.2%

Conversion, latest week

2.5%

Market size, estimated

$196Ka year

Peak month

October1.3× the quietest month

Top search term

bedwetting underwear for boys31K searches a year

Listings sell for $32.10 on average, from $8.66 to $74.75. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $32.10 that is $0 to $3K a year per listing.

Average price

$32.10inside the $15 to $100 sweet spot

Price range

$8.66–$74.75

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

0.9%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.7% of listings are out of stock. The average listing ranks #128 within Clothing. It carries 7,783 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

100%

Out of stock, average day

10.7%

Average rank

#128in Clothing

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

7,783per listing

Listings tracked

45

15 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

15

Successful launches

5Amazon's first-year sales bar

Average brand age

58 months