Nightmare Before Christmas Socks

Shoppers searched for this 173K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $33K a year.

Searches, last 12 months

173K

Growth, 90 days vs prior 90

-3.2%

Conversion, latest week

1.6%

Market size, estimated

$33Ka year

Peak month

December7.9× the quietest month

Top search term

goth socks41K searches a year

Listings sell for $12.26 on average, from $5.07 to $22.41. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $12.26 that is $0 to $1K a year per listing.

Average price

$12.26under the $15 to $100 sweet spot

Price range

$5.07–$22.41

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

2.6%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #24,724 within Socks & Hosiery. It carries 1,997 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

100%

Out of stock, average day

10.0%

Average rank

#24,724in Socks & Hosiery

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

1,997per listing

Listings tracked

83

17 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

17

Successful launches

5Amazon's first-year sales bar

Average brand age

36 months