nightmare before christmas hoodie
Skip itSoft demand (-42.9% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$32.24avg listing price — sweet spot $15–$100
Competition
Great28%top-5 click share — an open shelf
Price range
Great$9.33–$65.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great2.0%return rate — above 5% kills the launch gate
Review moat
Good650.54avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Market size
Bad$23K$23K/yr · 233K searches
Growth
Bad-42.9%90-day search growth — must beat 0% to launch
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, nightmare before christmas hoodie is a $23K/yr Amazon United States market (233K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Skip it — 43/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
nightmare before christmas hoodie market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $48K–$64K
- units × avg price
- Conversion rate
- 0.3%
- Avg BSR
- #43,710
- Page quality
- 0%
- Prime
- 91%
- Sponsored
- 65%
- Out of stock
- 13.4%
- Avg brand age
- 38 months
- Avg seller age
- 182 days
Competition & brand share
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.Brands
18 rising
Sellers
28
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
28%
Top 20: 63%
Open market
13%
- Disney30%
- mlsjdger26%
- Opeybews15%
- FJunHappy10%
- My Sky3%
- Mad Engine3%
- Open — no brand owns it (12 brands, 13%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -42.9% search growth over the last 90 days.Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 23.9×
Top nightmare before christmas hoodie search terms
- nightmare before christmas hoodie67K/yr
- jack skellington hoodie27K/yr
- nightmare before christmas jacket13K/yr
- nightmare before christmas sweater43K/yr
- nightmare before christmas sweatshirt27K/yr
- nightmare before christmas hoodies13K/yr
- nightmare before christmas zip up hoodie7K/yr
- jack skellington sweater8K/yr
- jack skellington sweatshirt10K/yr
- nightmare before christmas blanket hoodie6K/yr
Top nightmare before christmas hoodie products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
mlsjdger Unisex Nightmare Before Christmas Jack & Sally Novelty Hoodie 3D Print Sweatshirts Hoodie for Adult
mlsjdger$30.264.1★43 rev
mlsjdger Unisex Nightmare Before Christmas Jack & Sally Novelty Hoodie 3D Print Sweatshirts Hoodie for Adult
mlsjdger$30.004.2★43 rev
Disney The Nightmare Before Christmas Unisex Wearable Blanket Hoodie | Adults Striped Pullover in Black with Jack Skellington Character | Sherpa Lined Hooded Loungewear with Pockets for Men and Women
Disney$52.184.7★233 rev
Disney Womens Long Sleeve Jersey Oversized Skellington (Black Medium)
Disney$44.444.8★47 rev
Opeybews Nightmare Before Christmas Jack Sally Novelty Hoodie 3D Print Sweatshirts (M Grey)
Opeybews$30.304.4★159 rev
Newest
by launch date
Disney The Nightmare Before Christmas NBC Hoodie Mens Jack Sweatshirt (Medium)
Mad Engine$14.9112 rev
Loungefly Nightmare Before Christmas Zero Hearts Hoodie 3X
Loungefly$65.7110 rev
My Sky Adult Sweatshirts Xmas Hoodie Before Christmas 3D Print Sweater for Women Men Pink
My Sky$28.9728 rev
Disney The Nightmare Before Christmas Adults Wearable Blanket Hoodie | Black NMBC Zip Hooded Fleece with Jack Character Print
Disney$48.77102 rev
Disney The Nightmare Before Christmas Unisex Wearable Blanket Hoodie | Adults Striped Pullover in Black with Jack Skellington Character | Sherpa Lined Hooded Loungewear with Pockets for Men and Women
Disney$52.18233 rev
Trending
90-day click momentum
FJunHappy Unisex Jack Sally Hoodies Christmas Sweatshirts Halloween Cosplay Costume Casual Printed Coat Tops M
FJunHappy$29.604.5★
FJunHappy Unisex Jack Sally Hoodies Christmas Sweatshirts Halloween Cosplay Costume Casual Printed Coat Tops L
FJunHappy$28.064.5★
mlsjdger Unisex Nightmare Before Christmas Jack & Sally Novelty Hoodie 3D Print Sweatshirts Hoodie for Adult
mlsjdger$30.264.1★
My Sky Adult Sweatshirts Xmas Hoodie Before Christmas 3D Print Sweater for Women Men Pink
My Sky$28.974.4★
mlsjdger Unisex Nightmare Before Christmas Jack & Sally Novelty Hoodie 3D Print Sweatshirts Hoodie for Adult
mlsjdger$30.004.2★
What buyers say about nightmare before christmas hoodie
What buyers praise and complain about, mined from review topics.What buyers love
“Soft and warm”
“Comfortable”
“Good fit”
“So soft”
“its well made”
“Perfect gift idea”
“The price is fair”
“cooler design”
“Very colorful”
“was totally worth it he uses it all the time”
What buyers complain about
“This particular one, the one with the skulls, was small”
“Could be a little thicker”
“The only thing is the pom-poms tore off after the third wear”
“Poor Quality Control”
“Small and Smelly”
“No completely as described”
“Its not going to keep you warm at all”
“It was way too long”
“the stitching is poor”
“yet still shrunk A LOT”
Top return reasons
Common questions
- Is nightmare before christmas hoodie profitable to sell on Amazon United States?
- The niche generates $23K/yr across 68 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -42.9%. Flapen's verdict: Skip it (43/100).
- How competitive is the nightmare before christmas hoodie niche?
- 18 brands and 28 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 85% of demand.
- What do buyers complain about in nightmare before christmas hoodie?
- Top complaints mined from reviews: Size-Overall, Thickness, Durability. The return rate is 2.0%.
- When does demand for nightmare before christmas hoodie peak?
- Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 23.9× the quietest.
- What does it cost to enter the nightmare before christmas hoodie niche?
- Listings span $9.33–$65.71; the average listing price is $32.24 (sweet spot $15–$100). The average incumbent carries 651 reviews — the moat a new listing must climb.