night shirts for women plus size
Skip itA small market ($11K/yr) — this niche doesn't clear our bar today.
Competition
Incredible12%top-5 click share — an open shelf
Avg price
Great$20.00avg listing price — sweet spot $15–$100
Price range
Great$8.42–$37.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Review moat
Okay2,379.25avg incumbent reviews — the moat a new listing must climb
Growth
Okay+11.6%90-day search growth — must beat 0% to launch
Returns
Okay4.1%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$11K$11K/yr · 121K searches
According to Flapen's Amazon United States niche tracking, night shirts for women plus size is a $11K/yr Amazon United States market (121K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Dec. Verdict: Skip it — 43/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
night shirts for women plus size market data
- Units sold / yr
- 500–750
- avg 0–100/product
- Revenue / yr
- $10K–$15K
- units × avg price
- Conversion rate
- 0.5%
- Avg BSR
- #302
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 93%
- Out of stock
- 3.4%
- Avg brand age
- 38 months
- Avg seller age
- 192 days
Competition & brand share
Clicks spread well past the top 5 (12% combined) — an open shelf where new products get seen.Brands
31 falling
Sellers
39
Top-5 brand share
77%
Top 20: 97%
Top-5 click share
12%
Top 20: 34%
Open market
19%
- Ekouaer51%
- JOYLADY10%
- FEREMO7%
- PNAEONG5%
- Just Love5%
- Bestshow4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +11.6% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.9×
Top night shirts for women plus size search terms
- night shirts for women plus size18K/yr
- 4x nightgown for women plus size12K/yr
- 3x nightgowns for women plus size12K/yr
- plus size sleep shirts8K/yr
- plus size pajama dress7K/yr
- plus size night dress8K/yr
- womens plus size sleep shirts9K/yr
- plus size long nightgowns16K/yr
- plus size sleep shirts for women6K/yr
- nightshirts for women plus size3K/yr
Top night shirts for women plus size products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
PNAEONG 3 Pack Womens Cotton Nightgown Sleepwear Short Sleeves Shirt Casual Print Sleepdress SY003-Paisley+Purple+Star-2XL
PNAEONG$34.424.6★4,431 rev
REGAI Nightgowns for Women Sleep Shirts for Women Night Shirts for Sleeping V Neck Sleepwear White Stars XL
REGAI$15.194.6★1,057 rev
Ekouaer 3 Pack Long Nightgowns for Women Plus Size House Dress Short Sleeve Night Gown V Neck Casual Nightshirt Black/Grey/Leopard XXX-Large
Ekouaer$30.804.7★1,225 rev
Ekouaer 3 Pack Long Nightgowns for Women Plus Size House Dress Short Sleeve Night Gown V Neck Casual Nightshirt Black/Pink/Blue Star XXX-Large
Ekouaer$30.774.7★1,225 rev
JOYLADY 3 Pack Womens Nightgowns Soft Sleep Shirts Short Sleeve Nightshirt Casual Pajama Sleepdress with Pockets XL
JOYLADY$23.484.7★163 rev
Newest
by launch date
Ekouaer Long Nightgowns for Women 3 Pack Night Gown Short Sleeve House Dress V Neck Lounge Dress Plus Size Sleep ShirtsGP5 3X-Large
Ekouaer$29.76140 rev
FEREMO 3 Pack Plus Size Nightgowns for Women Tank Sleeveless V Neck Sleep Shirts Printed Soft Night Gown Sleepwear Dress (Set1 5X
FEREMO$24.5798 rev
JOYLADY 3 Pack Womens Nightgowns Soft Sleep Shirts Short Sleeve Nightshirt Casual Pajama Sleepdress with Pockets XL
JOYLADY$23.48163 rev
JOYLADY 3 Pack Nightgowns for Women Soft Sleep Shirts Short Sleeve Nightshirt Casual Print Pajama Sleepdress L
JOYLADY$22.38149 rev
Ekouaer Plus Size Night Shirts Bamboo Viscose Womens Sleep Shirts Comfy Nightgown for Women with Pockets Gray Star 3XL
Ekouaer$15.43167 rev
Trending
90-day click momentum
Ultra Performance Womens Pajama Nightgowns 3 Pack Womens Short Sleeve Dress PJs Sleepshirts for Women (Avail in Plus Size)
Ultra Performance$19.624.6★
JOYLADY 3 Pack Womens Nightgowns Soft Sleep Shirts Short Sleeve Nightshirt Casual Pajama Sleepdress with Pockets XL
JOYLADY$23.484.7★
Ekouaer Long Nightgowns for Women 3 Pack Night Gown Short Sleeve House Dress V Neck Lounge Dress Plus Size Sleep ShirtsGP5 3X-Large
Ekouaer$29.764.6★
FEREMO 3 Pack Plus Size Nightgowns for Women Tank Sleeveless V Neck Sleep Shirts Printed Soft Night Gown Sleepwear Dress (Set1 5X
FEREMO$24.574.1★
JOYLADY 3 Pack Nightgowns for Women Soft Sleep Shirts Short Sleeve Nightshirt Casual Print Pajama Sleepdress L
JOYLADY$22.384.7★
What buyers say about night shirts for women plus size
What buyers praise and complain about, mined from review topics.What buyers love
“Comfortable and Easy to Wear”
“Comfy and soft”
“Fit is accurate”
“Excellent value”
“Good quality material”
“Good Quality”
“Cool, vibrant color”
“Nice lightweight gowns”
“Exactly as shown”
“Its warm”
What buyers complain about
“Runs Large”
“Weird material”
“a bit sheer”
“The hem is sewn very uneven”
“incredibly cheap”
“Not flattering at all with the mom pooch”
“the arm wholes are huge”
“One of the pockets didnt get sewn”
“Just Not Cooling for Me”
“Top Is Big - Uncomfortable Overall”
Top return reasons
Common questions
- Is night shirts for women plus size profitable to sell on Amazon United States?
- The niche generates $11K/yr across 173 tracked products. 5 of 60 products launched in the last 360 days are still selling. 90-day search growth is +11.6%. Flapen's verdict: Skip it (43/100).
- How competitive is the night shirts for women plus size niche?
- 31 brands and 39 sellers compete. The top 5 products take 12% of clicks and top 5 brands hold 77% of demand.
- What do buyers complain about in night shirts for women plus size?
- Top complaints mined from reviews: Size-Overall, Material Quality, Thickness. The return rate is 4.1%.
- When does demand for night shirts for women plus size peak?
- Demand peaks in Dec; the busiest month runs 1.9× the quietest.
- What does it cost to enter the night shirts for women plus size niche?
- Listings span $8.42–$37.04; the average listing price is $20.00 (sweet spot $15–$100). The average incumbent carries 2,379 reviews — the moat a new listing must climb.