Newborn Swim Diaper

Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved +201.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $56K a year.

Searches, last 12 months

83K

Growth, 90 days vs prior 90

+201.1%

Conversion, latest week

4.8%

Market size, estimated

$56Ka year

Top search term

newborn swim diapers21K searches a year

Listings sell for $14.08 on average, from $7.79 to $29.41. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $14.08 that is $1K to $4K a year per listing.

Average price

$14.08under the $15 to $100 sweet spot

Price range

$7.79–$29.41

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$1K–$4K

Returns

1.7%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #27 within Baby Boys. It carries 3,859 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

6.5%

Average rank

#27in Baby Boys

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

3,859per listing

Listings tracked

32

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

1Amazon's first-year sales bar

Average brand age

51 months