Newborn Hospital Hat

Shoppers searched for this 359K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -16.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $91K a year.

Searches, last 12 months

359K

Growth, 90 days vs prior 90

-16.7%

Conversion, latest week

1.8%

Market size, estimated

$91Ka year

Peak month

February1.9× the quietest month

Top search term

gorritos para recien nacidos nias65K searches a year

Listings sell for $14.00 on average, from $5.91 to $29.89. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $14.00 that is $0 to $1K a year per listing.

Average price

$14.00under the $15 to $100 sweet spot

Price range

$5.91–$29.89

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

2.5%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #142 within Baby Girls. It carries 943 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

0.5%

Average rank

#142in Baby Girls

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

943per listing

Listings tracked

75

15 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

15

Successful launches

4Amazon's first-year sales bar

Average brand age

40 months