New Balance 327

Shoppers searched for this 5.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -10.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $569K a year.

Searches, last 12 months

5.5M

Growth, 90 days vs prior 90

-10.3%

Conversion, latest week

0.1%

Market size, estimated

$569Ka year

Top search term

tenis new balance para mujer1.1M searches a year

Listings sell for $79.34 on average, from $16.21 to $263.22. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $79.34 that is $0 to $8K a year per listing.

Average price

$79.34inside the $15 to $100 sweet spot

Price range

$16.21–$263.22

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$8K

Returns

10.0%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #299 within Athletic. It carries 5,199 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

97%

Out of stock, average day

5.7%

Average rank

#299in Athletic

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

5,199per listing

Listings tracked

203

20 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

20

Successful launches

9Amazon's first-year sales bar

Average brand age

39 months