- Flapen Score
- 41 / 100Ranks 11,351 of 16,930 Clothing, Shoes & Jewelry niches · −4 vs the category median of 4541
- Market size
- $52K/yr39K searches / yr
- 90-day growth
- -62.8%search demand this quarter
- Competition
- 40%top-5 click share · 8 brands · 94 sellers
Flapen Score
Neos against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Neos is stronger. Inside it, weaker.
Market
The Neos market on Amazon at a glance
Shoppers on Amazon United States searched for Neos 39K times last year and spent an estimated $52K. The top 5 brands take 98% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 1.1% of those searches ended in a purchase.
Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -62.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.
- Searches, last 12 months
- 39K
- Growth, 90 days vs prior 90
- -62.8%
- Conversion, latest week
- 1.1%
- Market size, estimated
- $52Ka year
- Peak month
- December8.1× the quietest month
- Top search term
- neos15K searches a year
02 · Price
A sale here is worth $119.83.
Listings sell for $119.83 on average, from $4.83 to $187.41. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $119.83 that is $0 to $12K a year per listing.
- Average price
- $119.83above the $15 to $100 sweet spot
- Price range
- $4.83–$187.41
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$12K
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
82% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #2,733 within Shoes. It carries 2,271 reviews at 4.27 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 85%
- Out of stock, average day
- 1.1%
- Average rank
- #2,733in Shoes
- Average rating
- 4.27 starsAmazon United States average 4.42 stars
- Average reviews
- 2,271per listing
- Listings tracked
- 33
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 69 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 69 months
Products
Top Neos products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
NEOS Voyager Waterproof Winter Overshoe for Men & Women - Fits Snow & Work Boots - Rated for 0F
- Price
- $123.01
- Rating
- 4.3/5
- Reviews
- 22
- Age
- 1y ago

NEOS Voyager GP Waterproof and Wind Resistant Mens Overshoes Black Large
- Price
- $131.33
- Rating
- 4.3/5
- Reviews
- 22
- Age
- 1y ago

NEOS Voyager GP Waterproof and Wind Resistant Mens Overshoes Black X-Large
- Price
- $138.55
- Rating
- 4.3/5
- Reviews
- 22
- Age
- 1y ago

NEOS 11 Explorer Wp Winter Size: L (EXPG-L)
- Price
- $124.18
- Rating
- 4.4/5
- Reviews
- 482
- Age
- 17y ago

NEOS 15 Navigator-Glacier Trek Spk Size: S (N5P3G-S)
- Price
- $124.72
- Rating
- 3.0/5
- Reviews
- 1
- Age
- 4y ago
Trending
estimated 90-day click momentum
NEOS 15 Adventurer All Season Waterproof Overshoes (ANN1) Black Small
- Price
- $113.05
- Rating
- 4.5/5
- Reviews
- 679
- Age
- 16y ago

HEKEDES Waterproof Shoe Covers Reusable & Foldable Rain Boot Shoe Cover with Zipper Non-Slip Reflector Men Women Rain Gear Black
- Price
- $17.91
- Rating
- 4.1/5
- Reviews
- 1,935
- Age
- 6y ago

Tingley Workbrutes 35141 Waterproof PVC 14-Inch Height Overshoe Extra-Large Black
- Price
- $31.15
- Rating
- 4.0/5
- Reviews
- 483
- Age
- 17y ago

NEOS Voyager Waterproof Winter Overshoe for Men & Women - Fits Snow & Work Boots - Rated for 0F
- Price
- $123.01
- Rating
- 4.3/5
- Reviews
- 22
- Age
- 1y ago

NEOS Klondike GP Waterproof and Slip Resistant Mens Insulated Winter Work Overshoes Black X-Large
- Price
- $171.24
- Rating
- 4.0/5
- Reviews
- 10
- Age
- 1y ago
Newest
by launch date
NEOS Voyager Waterproof Winter Overshoe for Men & Women - Fits Snow & Work Boots - Rated for 0F
- Price
- $123.01
- Rating
- 4.3/5
- Reviews
- 22
- Age
- 1y ago

NEOS Voyager GP Waterproof and Wind Resistant Mens Overshoes Black Large
- Price
- $131.33
- Rating
- 4.3/5
- Reviews
- 22
- Age
- 1y ago

NEOS Voyager GP Waterproof and Wind Resistant Mens Overshoes Black X-Large
- Price
- $138.55
- Rating
- 4.3/5
- Reviews
- 22
- Age
- 1y ago

NEOS Klondike GP Waterproof and Slip Resistant Mens Insulated Winter Work Overshoes Black X-Large
- Price
- $171.24
- Rating
- 4.0/5
- Reviews
- 10
- Age
- 1y ago

NEOS Voyager Waterproof Winter Overshoe for Men & Women - Fits Snow & Work Boots - Rated for 0F
- Price
- $124.05
- Rating
- 4.3/5
- Reviews
- 22
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 40% of clicks, no more. An open shelf where new products get seen.
Brands
8 rising
Sellers
94
Est. top-5 brand share
98%
Top 20: 100%
Est. top-5 click share
40%
Top 20: 86%
Open market
1%
- NEOS88%
- TINGLEY3%
- HEKEDES2%
- Neosporin2%
- Johnson & Johnson2%
- SPATZWEAR1%
- Open — no brand owns it (2 brands, 1%)
Demand
Neos search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 8.1×
Search terms
Top Neos search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- neos15K/yr
- neos overshoes20K/yr
- neos overshoes for men2K/yr
- neos overshoe3K/yr
Reviews and returns
What reviews say buyers love and hate about Neos
We read the reviews and the return reasons for every product selling here.
“Size runs small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Neos questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









