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Neon Shirts for Boys

Fail

Shoppers spend an estimated $72K a year here, so Neon Shirts for Boys is a Fail.

Flapen Score
34
34 / 100
Ranks 14,892 of 16,930 Clothing, Shoes & Jewelry niches · −11 vs the category median of 45
Market size
$72K/yr443K searches / yr
90-day growth
+11.8%search demand this quarter
Competition
61%top-5 click share · 14 brands · 16 sellers

Flapen Score

Neon Shirts for Boys against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Neon Shirts for Boys is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Neon Shirts for Boys market on Amazon at a glance

Shoppers on Amazon United States searched for Neon Shirts for Boys 443K times last year and spent an estimated $72K. The top 5 brands take 79% of clicks. Demand peaks in May–Sep–Oct. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 443K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +11.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.

Searches, last 12 months
443K
Growth, 90 days vs prior 90
+11.8%
Conversion, latest week
1.5%
Market size, estimated
$72Ka year
Peak month
October11.4× the quietest month
Top search term
neon shirts for boys107K searches a year

02 · Price

A sale here is worth $11.21.

Listings sell for $11.21 on average, from $7.95 to $19.78. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $11.21 that is $1K to $3K a year per listing.

Average price
$11.21under the $15 to $100 sweet spot
Price range
$7.95–$19.78
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
5.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #389 within Clothing. It carries 713 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
0.5%
Average rank
#389in Clothing
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
713per listing
Listings tracked
23

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Neon Shirts for Boys products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

16

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

61%

Top 20: 96%

Open market

17%

  • Brand 130%
  • Brand 221%
  • Brand 313%
  • Brand 49%
  • Brand 56%
  • Brand 64%
  • Open — no brand owns it (8 brands, 17%)

Demand

Neon Shirts for Boys search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Sep, Oct · busiest ÷ quietest = 11.4×

Search terms

Top Neon Shirts for Boys search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • neon shirts for boys107K/yr
  • boys neon shirt61K/yr
  • kids neon shirt44K/yr
  • neon boys shirt23K/yr
  • neon kids shirt21K/yr
  • boys neon outfit22K/yr
  • neon shirt boys18K/yr
  • neon shirt kids24K/yr
  • neon clothes for boys18K/yr
  • neon outfit for boys14K/yr

Reviews and returns

What reviews say buyers love and hate about Neon Shirts for Boys

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Color”
57%of negative reviews mention “Brightness/Shine/Glow”
5.4%of orders come back
“It doesnt glow at all”
A buyer, on “Brightness/Shine/Glow”57% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Neon Shirts for Boys questions

Answered from the same tracked data.