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Neck Protector From Sun

Maybe

Search demand grew +127.0% this quarter. But shoppers spend an estimated $23K a year here, so Neck Protector From Sun is a Maybe.

Filters Trending
Flapen Score
53
53 / 100
Top 19% of 16,930 Clothing, Shoes & Jewelry niches · +8 vs the category median of 45
Market size
$23K/yr41K searches / yr
90-day growth
+127.0%search demand this quarter
Competition
48%top-5 click share · 20 brands · 37 sellers

Flapen Score

Neck Protector From Sun against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Neck Protector From Sun is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Neck Protector From Sun market on Amazon at a glance

Shoppers on Amazon United States searched for Neck Protector From Sun 41K times last year and spent an estimated $23K. The top 5 brands take 79% of clicks. Demand peaks in Apr–May–Jun–Jul–Aug. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 4.1% of those searches ended in a purchase.

Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +127.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.

Searches, last 12 months
41K
Growth, 90 days vs prior 90
+127.0%
Conversion, latest week
4.1%
Market size, estimated
$23Ka year
Peak month
July11.3× the quietest month
Top search term
uv neck protection10K searches a year

02 · Price

A sale here is worth $13.81.

Listings sell for $13.81 on average, from $6.68 to $26.63. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $13.81 that is $0 to $1K a year per listing.

Average price
$13.81under the $15 to $100 sweet spot
Price range
$6.68–$26.63
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
2.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #678 within Scarves. It carries 7,607 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
4.3%
Average rank
#678in Scarves
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
7,607per listing
Listings tracked
37

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Neck Protector From Sun products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 rising

Sellers

37

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

48%

Top 20: 86%

Open market

18%

  • Brand 149%
  • Brand 216%
  • Brand 36%
  • Brand 45%
  • Brand 54%
  • Brand 63%

Demand

Neck Protector From Sun search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 11.3×

Search terms

Top Neck Protector From Sun search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • uv neck protection10K/yr
  • mission cooling neck gaiter11K/yr
  • neck protection from sun5K/yr
  • mission neck gaiter7K/yr
  • sun protection neck4K/yr
  • mission gaiter4K/yr

Reviews and returns

What reviews say buyers love and hate about Neck Protector From Sun

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Quality-Overall”
28%of negative reviews mention “Size-Overall”
2.4%of orders come back
“Too small”
A buyer, on “Size-Overall”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Neck Protector From Sun questions

Answered from the same tracked data.