Neck Chain
FailShoppers spend an estimated $52K a year here, so Neck Chain is a Fail.
- Flapen Score
- 46 / 100Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 4546
- Market size
- $52K/yr182K searches / yr
- 90-day growth
- +6.9%search demand this quarter
- Competition
- 20%top-5 click share · 36 brands · 42 sellers
Flapen Score
Neck Chain against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Neck Chain is stronger. Inside it, weaker.
Market
The Neck Chain market on Amazon at a glance
Shoppers on Amazon United States searched for Neck Chain 182K times last year and spent an estimated $52K. The top 5 brands take 71% of clicks. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 2.0% of those searches ended in a purchase.
Shoppers searched for this 182K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +6.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.
- Searches, last 12 months
- 182K
- Growth, 90 days vs prior 90
- +6.9%
- Conversion, latest week
- 2.0%
- Market size, estimated
- $52Ka year
- Top search term
- neck chain18K searches a year
02 · Price
A sale here is worth $14.53.
Listings sell for $14.53 on average, from $4.54 to $50.12. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $14.53 that is $0 to $1K a year per listing.
- Average price
- $14.53under the $15 to $100 sweet spot
- Price range
- $4.54–$50.12
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 5.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #122 within Jewelry. It carries 3,906 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 2.0%
- Average rank
- #122in Jewelry
- Average rating
- 4.41 starsAmazon United States average 4.42 stars
- Average reviews
- 3,906per listing
- Listings tracked
- 131
04 · Newcomers
7 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 8
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Neck Chain products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Stainless Steel Mens Cuban Link Chain Miami Cuban Chain Necklace for Men 5mm Wide Hip Hop Mens Jewelry 18
- Price
- $18.07
- Rating
- 4.5/5
- Reviews
- 4,159
- Age
- 3y ago

Lemonkey 24 Pack Necklace Chains Bulk Gold and Silver Plated DIY Cable Link Chains for Jewelry Making 18 Inches
- Price
- $6.79
- Rating
- 4.3/5
- Reviews
- 740
- Age
- 2y ago

Silver Chain for Men Stainless Steel Cuban Link Necklaces Jewelry 20inch
- Price
- $9.24
- Rating
- 4.4/5
- Reviews
- 4,351
- Age
- 4y ago

Jewlpire 925 Sterling Silver Chain Necklace Chain for Women 1.1mm Cable Chain Necklace Upgraded Spring-Ring Clasp - Thin & Sturdy Womens Chains Necklaces 18 Inch
- Price
- $14.17
- Rating
- 4.5/5
- Reviews
- 23,975
- Age
- 6y ago

Jewlpire Silver Chain Necklace for Men 2.5mm Wheat Chain Necklace Mens Necklaces Stainless Steel Chains for Men and Women Mens Chains Necklaces 20 Inch
- Price
- $11.21
- Rating
- 4.4/5
- Reviews
- 1,246
- Age
- 2y ago
Trending
estimated 90-day click momentum
WishChic 18k Gold Plated Chain Necklace for Women 1.1mm Dainty Cable Chain Gold Chain for Women Sturdy & Non Tarnish Gold Necklace Women 18 Inches
- Price
- $14.38
- Rating
- 4.4/5
- Reviews
- 199
- Age
- 7mo ago

Jewlpire 18k Gold Plated Chain Necklace for Women 1.1mm Cable Chains 18K Gold Plated Chain for Women Shiny & Sturdy Womens Chains Necklace 20 Inches
- Price
- $17.26
- Rating
- 4.5/5
- Reviews
- 5,504
- Age
- 3y ago

Jewlpire 925 Sterling Silver Chain Necklace for Women 1.1mm Cable Chains Silver Chain for Women Shiny & Sturdy Womens Chains Necklace 18 Inches
- Price
- $15.66
- Rating
- 4.5/5
- Reviews
- 5,504
- Age
- 3y ago

Stainless Steel Mens Cuban Link Chain Miami Cuban Chain Necklace for Men 5mm Wide Hip Hop Mens Jewelry 20
- Price
- $20.50
- Rating
- 4.5/5
- Reviews
- 4,159
- Age
- 3y ago

Jewlpire 925 Sterling Silver Chain Necklace for Women 1.5mm Rope Chains Silver Chain for Women Sturdy Sterling Silver Necklace Silver Chain 18 Inch
- Price
- $11.32
- Rating
- 4.5/5
- Reviews
- 754
- Age
- 1y ago
Newest
by launch date
WishChic 18k Gold Plated Chain Necklace for Women 1.1mm Dainty Cable Chain Gold Chain for Women Sturdy & Non Tarnish Gold Necklace Women 18 Inches
- Price
- $14.38
- Rating
- 4.4/5
- Reviews
- 199
- Age
- 7mo ago

Jewlpire 925 Sterling Silver Chain Necklace for Women 1.5mm Rope Chains Silver Chain for Women Sturdy Sterling Silver Necklace Silver Chain 18 Inch
- Price
- $11.32
- Rating
- 4.5/5
- Reviews
- 754
- Age
- 1y ago

Jewlpire 925 Sterling Silver Chain Necklace for Women 2MM Rope Chains Silver Chain for Women Classic & Sturdy Womens Chains Necklace Sterling Silver Necklaces 18 Inch
- Price
- $11.79
- Rating
- 4.4/5
- Reviews
- 1,759
- Age
- 1y ago

Jewlpire 925 Sterling Silver Chain Necklace for Women 2MM Rope Chains Silver Chain for Women Classic & Sturdy Womens Chains Necklace Sterling Silver Necklaces 20 Inch
- Price
- $12.14
- Rating
- 4.4/5
- Reviews
- 1,759
- Age
- 1y ago

Jewlpire 925 Sterling Silver Chain Necklace for Women 1.5mm Rope Chains Silver Chain for Women Sturdy & Durable Womens Chains Necklaces 18 Inch
- Price
- $11.37
- Rating
- 4.4/5
- Reviews
- 1,254
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 20% of clicks, no more. An open shelf where new products get seen.
Brands
36 falling
Sellers
42
Est. top-5 brand share
71%
Top 20: 94%
Est. top-5 click share
20%
Top 20: 51%
Open market
26%
- Jewlpire45%
- ChainsHouse9%
- sejin jewelry8%
- Lemonkey5%
- Reoxvo4%
- Amazon Essentials3%
Search terms
Top Neck Chain search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- neck chain18K/yr
- thick silver chain19K/yr
- thin chain16K/yr
- jewlpire17K/yr
- cable chain necklace13K/yr
- chains for necklaces12K/yr
- 20 inch chain10K/yr
- unbreakable necklace chain13K/yr
- neck chains8K/yr
- chains necklace4K/yr
Reviews and returns
What reviews say buyers love and hate about Neck Chain
We read the reviews and the return reasons for every product selling here.
“Incredibly small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Neck Chain questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









