navy tights women
Skip itSoft demand (-60.8% this quarter) — this niche doesn't clear our bar today.
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Price range
Okay$5.89–$23.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.4%return rate — above 5% kills the launch gate
Avg price
Okay$11.29avg listing price — sweet spot $15–$100
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Market size
Okay$103K$103K/yr · 270K searches
Review moat
Bad6,707.31avg incumbent reviews — the moat a new listing must climb
Growth
Bad-60.8%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, navy tights women is a $103K/yr Amazon United States market (270K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 38/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
navy tights women market data
- Units sold / yr
- 13K–15K
- avg 500–750/product
- Revenue / yr
- $141K–$169K
- units × avg price
- Conversion rate
- 3.4%
- Avg BSR
- #78
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 83%
- Out of stock
- 0.0%
- Avg brand age
- 48 months
- Avg seller age
- 169 days
Competition & brand share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.Brands
17 rising
Sellers
24
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
48%
Top 20: 84%
Open market
18%
- EVERSWE28%
- Paralinda20%
- Silkies18%
- Frola6%
- Hanes5%
- CozyWow4%
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — -60.8% search growth over the last 90 days.Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 6.9×
Top navy tights women search terms
- navy blue tights39K/yr
- navy tights36K/yr
- navy tights women46K/yr
- navy blue tights womens33K/yr
- navy blue stockings women14K/yr
- navy blue stockings19K/yr
- navy blue pantyhose for women8K/yr
- navy blue pantyhose8K/yr
- navy pantyhose for women9K/yr
- dark blue tights9K/yr
Top navy tights women products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
EVERSWE Womens 80 Den Soft Opaque Tights Womens Tights (L/XL Navy)
EVERSWE$7.674.5★20,507 rev
Paralinda Womens 80 Denier Solid Color Opaque Tights High Waist Footed Pantyhose (Navy Blue S/M)
Paralinda$5.974.6★795 rev
EVERSWE Womens 80 Den Soft Opaque Tights Womens Tights (S/M Navy)
EVERSWE$7.664.5★20,507 rev
Paralinda 2 Pairs Womens Solid Color Tights 80D Soft Opaque Microfiber Tights (Navy Blue S/M)
Paralinda$9.404.6★2,934 rev
Silkies Womens Ultra Sheer Control Top Pantyhose (2 Pair Pack) - Lightweight Comfortable Perfect Fit - Medium Navy Blue
Silkies$21.814.1★6,160 rev
Newest
by launch dateParalinda Womens 80 Denier Solid Color Opaque Tights High Waist Footed Pantyhose (Navy Blue S/M)
Paralinda$5.97795 rev
Paralinda Womens 80 Denier Solid Color Opaque Tights High Waist Footed Pantyhose (Navy Blue L/XL)
Paralinda$6.10795 rev
Frola Oil Shiny Stockings Pantyhose 360Seamless Crotch High Waist Smooth Tights for Women(Large 1Pairs Navy
Frola$9.491,714 rev
Paralinda 2 Pairs Womens Solid Color Tights 80D Soft Opaque Microfiber Tights (Navy Blue S/M)
Paralinda$9.402,934 rev
Paralinda 2 Pairs Womens Solid Color Tights 80D Soft Opaque Microfiber Tights (Navy Blue L/XL)
Paralinda$9.372,934 rev
Trending
90-day click momentumSilkies Womens Ultra Sheer Control Top Pantyhose (2 Pair Pack) - Lightweight Comfortable Perfect Fit - Medium Navy Blue
Silkies$21.814.1★
Paralinda 2 Pairs Womens Solid Color Tights 80D Soft Opaque Microfiber Tights (Navy Blue L/XL)
Paralinda$9.374.6★
Paralinda Womens 80 Denier Solid Color Opaque Tights High Waist Footed Pantyhose (Navy Blue L/XL)
Paralinda$6.104.6★
Silkies Womens Control Top Pantyhose with Run Resistant Light Support Legs (2 Pair Pack) - Medium Navy
Silkies$17.714.1★
Silkies Womens Control Top Pantyhose with Run Resistant Light Support Legs (2 Pair Pack) - X-Large Navy
Silkies$19.214.1★
What buyers say about navy tights women
What buyers praise and complain about, mined from review topics.What buyers love
“accurate sizing”
“Great quality, true to size”
“the colors are accurate”
“Very comfortable”
“Perfect thickness”
“smooth feeling”
“Good cost for my money”
“It is better than what I expected”
“stretchy - so easy to slip on”
“I found these tights to be just the right opaqueness”
What buyers complain about
“the fit is poor”
“Poor Quality”
“Makes wrinkles”
“Not Durable”
“I was definitely too rough with them”
“Too much stretch”
“They should cost less”
“Awful - hole the first day”
“Wish they came in more colours”
“these were all wrinkly at my ankles”
Top return reasons
Common questions
- Is navy tights women profitable to sell on Amazon United States?
- The niche generates $103K/yr across 35 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -60.8%. Flapen's verdict: Skip it (38/100).
- How competitive is the navy tights women niche?
- 17 brands and 24 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 77% of demand.
- What do buyers complain about in navy tights women?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Wrinkles. The return rate is 3.4%.
- When does demand for navy tights women peak?
- Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 6.9× the quietest.
- What does it cost to enter the navy tights women niche?
- Listings span $5.89–$23.09; the average listing price is $11.29 (sweet spot $15–$100). The average incumbent carries 6,707 reviews — the moat a new listing must climb.